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SearchCap: The Day In Search, October 1, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo BOSS...

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Gadgets

Is CTR A Ranking Factor In Organic Results?

TL;DR: Despite popular belief, click-through rate is not a ranking factor. Even massive organic traffic won’t affect your website’s organic positions. What Is Click-Through Rate? Before...

Receipes

Does Google+ Rapture Indicate "Pent-Up Demand" For Facebook Alternative?

The early reviews of Google+ (including mine) have been almost uniformly positive — if not glowing. It is a good product, if not entirely...

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Fitness

How To Use Paid Discovery On StumbleUpon To Kickstart Social Campaigns

While StumbleUpon might not currently be the most talked about social site, it still can be one of the most powerful mediums for jumpstarting...

Google Getting Ready To Partner With Clearwire On Wireless Spectrum Licenses?

Last week Forbes wrote that Google will “definitely” participate, according to CEO Eric Schmidt, in the upcoming 700MHZ wireless spectrum auction. Also last week,...

Review counts matter more to local business revenue than star ratings, according to study

Reviews matter; that’s well established. What’s not quite as clear is the relationship between reviews, star ratings and revenue, although there have been several...

Squeezing More Value Out Of Your Most Important SEO Landing Pages

I recently wrote about how you can dig deeper with an SEO keyword that’s working. Among the tactics mentioned, I included a couple of...

Google CEO Schmidt Fuels Critics With Controversial Privacy Remarks

Yesterday at the “Techonomy” conference in Lake Tahoe, California Google CEO Eric Schmidt made a number of remarks about user-generated content and data-mining that...

Gaming

comScore Paid Search Data & How The Sky Might Not Be Falling

Last week comScore came out with a report that showed a 7% sequential decline vs. December 2007 in paid search ad clicks. Plus, they...

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