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SearchCap: The Day In Search, April 2, 2007

Below is what happened in search today, as reported on
Search Engine Land and from other
places across the web:

From Search Engine Land:

  • Google Responds
    To Katrina Controversy With Fresh New Orleans Images

    The Google Blog has responded to the concerns about showing pre-Katrina images
    for New Orleans. In short, Google said they changed the imagery back in
    September 2006 to provide higher resolution images of the city, even though
    views were from before Hurricane Katrina caused widespread damage. Now those
    pre-Katrina images…
  • Topix
    Transforms Into Community Generated Local News Site

    This evening Topix is doing something entirely logical and taking a big risk
    at the same time. The site, which has been a "top 25" news destination, is now
    effectively flipping its model and going from being a news aggregator with
    comments and community at the margins to a community…
  • ZoomInfo Offers
    Free Company Profiles

    ZoomInfo today launched its Business Information Search Engine, a service that
    offers information on more than 3.5 million companies. Although the company
    profiles are similar to those offered by Hoovers.com and other
    subscription-based providers, ZoomInfo business profiles are free. The
    profiles also differ in how they’re compiled. While most business…
  • Local Search:
    More Is Not Always Better

    Recently, we’ve seen a deluge of forecasts about massive financial
    opportunities associated with the growth of local search and local
    advertising. Whether you’re a company in the Internet search space, a
    yellow-pages directory, or a niche player, it is indeed tempting to get overly
    focused on how to earn…
  • Looking At
    Links From News Search

    When you make news, either by being written about or by issuing optimized
    press releases, you often find a headline link to your news or press release
    in the news search results at all the major search engines. This can happen
    within minutes of the news posting. Everyone gets…
  • Google In Talks
    To Buy DoubleClick

    Google joins race to buy DoubleClick: report from MarketWatch reports that
    Google is now interested in buying DoubleClick, a provider of internet ad
    serving software. Now that Google is vying against Microsoft for DoubleClick,
    the estimates on the purchase price have jumped "beyond $2 billion." Other
    potential buyers include Yahoo…
  • New Search
    Blogs From Women

    I’ve written before about how there are many women are involved in search and
    search marketing, but blogrolls like ours can still feel man heavy.
    Fortunately, there are some new blogs up from women in search, including
    Google Webmaster Central’s Vanessa Fox. Here’s a round-up….
  • Search Funnies:
    The April Fool’s 2007 Roundup

    April Fools Day was yesterday, and the search engines along with others in the
    search world, went all out. Here is a roundup of the different pranks
  • Yahoo
    Underground: Fringe News Featured

    The Yahoo Blog has announced the launch of Yahoo Underground, a new site
    backed by Yahoo News that’s meant to look at fringe cultures. April Fool’s
    joke? Could be, given how the post stresses "Beginning today, April 1…."
    Then again, the main feature about last year’s World Science Fiction
  • Ask Kevin:
    Ask.com Acquires Kevin Federline’s "Search With Kevin"

    I had lunch with Ask CEO Jim Lanzone last Thursday when he was here in the UK,
    and I’ve been itching to tell the news he gave me under embargo. Now it’s up,
    with Jim himself sharing the announcement in video. Kevin Federline’s Search
    With Kevin service is…
  • No Joking: Last
    Chance For Early Bird Discount On SMX Advanced

    A fast reminder for our SearchCap newsletter readers and anyone who visits
    Search Engine Land. Tomorrow — Monday, April 2 — is the last day to save
    $200 on a ticket to our first Search Marketing Expo event, SMX Advanced, in
    Seattle this June 4 and 5. For more about…
  • TiSP: Google
    Flushes Free Wireless Broadband For All

    Now posted on the Google Blog, news of the new Google TiSP service offering
    free wireless to homes via their, ahem, plumbing systems. Sir Thomas Crapper
    would be proud. See discussion at Techmeme. Google’s latest feature will
    better connect you with previous Google products that have been rolled out…
  • The Matt Cutts
    Blog Gets Hacked

    The Dark SEO Team has had a bit of a beef with Google’s Matt Cutts from back
    in 2005 over URL hijacking. Looks like they’ve pulled a prank on him today.
    Matt’s blog is down, hacked — and archives wiped out as well. Matt has posted
    previously to this…
  • Matt Cutts &

    Goodness knows Google’s Matt Cutts is popular at conferences. I’ve seen him
    swamped by people at them. In fact, so many people surround Matt wherever he
    goes that I nicknamed them "Cuttlets" last year and wondered if they’d ever
    form a formal fan club. Well, turns out they’ve done more…

Search News Headlines From Elsewhere

Applications & Portal Features

Business Issues

Local, Mobile & Maps

Paid Search & Contextual


SEM Industry


Social Media

Video & Image Search

Other Stuff

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