Below is what happened in search today, as reported on
Search Engine Land and from other
places across the web:
From Search Engine Land:
- Battle For
Books: Evil Google Versus The Altruistic Open Content Alliance
Google Book-Scanning Efforts Spark Debate from the Associated Press is an
excellent look how the rivalry between Google’s library scanning project and
that of the Open Content Alliance — backed by Yahoo and Microsoft — is
getting more heated. Google pretty much comes off as the evil company trying
to lock up books for its own commercial goals. I’ll try to restore some
balance to that. But then again, perhaps the rhetoric is the only thing that
will make Google decide it should figure out a way to better assure people
that the scanning will be as open source… - Google Pushing
New Blogger In Search Results
Now that Blogger is officially out with a new version, I guess Google’s ready
to get behind the service in a big way. The screenshot above shows a new
promotional "tip" I just got in my web search results. I’ve never seen
anything like that before for Blogger nor that I can recall for any other
Google products. Not like this. The tip reads:… - The Lies Of Top
Search Terms Of The Year
I wanted to make some time and dive deep into the issue of why all those top
search terms from the various search engines don’t match. Others have
thankfully been doing that. The short answer, as I’ve written before, is that
they are all heavily filtered. That’s why you don’t see popular terms like
"sex" and "porn" and navigational queries like "google" showing up. I might
try to come back to this in more depth, but here’s a summary of the lists and
what people are saying about them. Plus, I’ll explain that chart above and how
it shows… - Diller Touting
Ask And Centrality Of Local
Barry Diller keeps talking about Ask as the "glue" of his empire and more
specifically about the importance of local. Ask and the new AskCity are thus
in the hot seat. ClickZ has a piece today about the forthcoming introduction
of financial and real estate data into AskCity…. - Google Search
History Used To Send Wireless Hacker To Prison
News.com reports that a wireless hacker was sentenced to 15 months in prison
due to the help of some Google searches. The wireless hacker conducted
searches for keyword phrases on "how to broadcast interference over wifi 2.4
GHZ," "interference over wifi 2.4 Ghz," "wireless networks 2.4 interference,"
and "make device interfere wireless network." The court documents do not
disclose how this information was retrieved, i.e. via Google subpoena, looking
at his browser history on his PC, or tracking his internet usage during the
investigation…. - Holiday 2006
Grudge Match: Google Checkout Versus Paypal
Google Steps More Boldly Into PayPal’s Territory by the New York Times shows
how Google Checkout has really stepped things up this holiday season. The
article covers how Google is giving merchants huge incentives to promote
Google Checkout on their online stores. One merchant sent out a promotion to
customers, telling them they get $10 off all orders of $30 or more if they use
Google Checkout. He said his traffic tripled and it cost him nothing, since
Google is paying the bill (he gets reimbursed the $10 per order from Google)
and Google is also offering zero transaction fees… - Portrait Of A
New Site Getting On Digg
Search Engine Land made the Digg home page yesterday because of Neil Patel’s
great article, The New Digg Features Plus, A Submitter’s Perspective. I’ve
already covered how as a new site, we’re still growing our traffic. Now I’ve
got a chance to show what it means to a new site to get digged. The picture
above tells the tale. Once we hit, the first hour brought in nearly 4,000
visits. Then it tapered off. For the entire day, we had 7,134 visits from
Digg, 78 percent of our entire traffic. Bear in mind that this is all "cream,"
IE… - Google By Far
The Leader, If You Look At Site Owner Traffic Stats
When I posted Enquisite’s search engine popularity stats yesterday, I almost
went into a riff about how site owner traffic stats are often so different
from what the major measuring services report. Google almost always comes out
much, much higher when you look at site traffic referral sources (as with
Enquisite’s stats). I did get into this on yesterday’s Daily SearchCast. But
Rich Skrenta does a great job on the issue for who prefer to read about the
issue. More on his post, along with a long look at stats, the pros and cons of
Google being a huge traffic…
Search News Headlines From Elsewhere:
-
Beyond the SOAP Search API, Official Google Code Blog -
Reactions on
Discontinuation of Google API, Google Blogoscoped - Podcast: Are Those
Really Top Search Terms Of 2006; Book Battles; Ask’s Cool Ask X Design & More,
Daily SearchCast -
Google Base Store Connector Updates, Official Google Base Blog -
Housing Information Lives on the Web, ClickZ Stats -
SEM Nightmare – Yahoo Thinks I’m a Typo, IncrediBILL -
Pixsy Goes the Widget Way, ClickZ -
Jake Baillie to Leave TrueLocal, Online Marketing Blog -
9 Cost-Effective PPC Branding Strategies, Marketing Pilgrim -
Google Data Joins PHP Zend Framework, DevX News - Podcast:
Google Link Building, Duplicate Content, CSS Tricks, Images Near AdSense,
Yahoo! Directory Tag, Here Comes Panama, & More, Search Engine Roundtable -
Avoiding Google’s Duplicate Filter When Syndicating Your Blog, Marketing
Pilgrim -
When Will Google Begin Devaluing Social Links; Such As Digg.com, Yahoo!
Answers & del.icio.us?, Search Engine Roundtable -
Life without a SearchEngine, Dave Naylor -
Yahoo Japan launches WLAN service, TeleGeography Research -
Google Makes 3 of Top 10 Media Acquisitions in 2006: AdAge, Google Watch -
Free Content Clicks from adCenter, PPC Discussions -
Google Partnerships &
Enhanced Logo Branding, Search Engine Journal -
Industry Moves:
Yahoo VP Joins NYTimes.co as VP, Marketing, PaidContent.org -
Google Says It Wins With Video Ads, WebProNews -
Indiana tweaking Internet search engine [ChaCha], Chronicle-Tribune -
Yahoo
Upgrades Personals – Does This Stuff Work?, TechCrunch -
Site Architecture and SEO, ClickZ -
What Can Advertisers Do at Answers.com?, iMedia Connection -
Zoho Goes
Wiki, TechCrunch -
YouTube’s
Solution To Unauthorized Japanese Videos: A Warning Written In Japanese,
Techdirt -
Google Holds First Pajama Day (in beta!), InsideGoogle -
A Keynote
Conversation with Danny Sullivan and Jason Calacanis, SearchDay -
del.icio.us API for URL top tags, bookmark count, Niall Kennedy -
People search engine Spock raises $7M, to launch next year, VentureBeat -
Hey (Username) Your lights are on!, Official Google Enterprise Blog -
Top 16 Reasons People
Hate SEOs, Stuntdubl - Dave Naylor’s New MySpace
Site, TickMe, Daggle -
The New
Version of Blogger, Official Blogger Blog -
Questions in SEO that I Can’t Answer, SEOmoz -
Voices.com Offering Talent For Google Audio Ads, InsideGoogle -
Google’s Discontinued Services, Google Operating System -
Chris Sherman on How to Find the Right Search Marketing Partner, 10e20
Blog -
PodZinger Expands with European Partnership, PodZinger Blog -
Highlight: Hanukkah, Official Google Video Blog -
PubCon Las Vegas 2006 – The Movie, mediadonis -
When Did Matt Cutts Lose His
Conference Virginity?, Daggle -
Google Dell
PC (Screenshot), Google Blogoscoped -
Google
Swimming Pool, Google Blogoscoped -
Google Gingerbread Man,
Daggle