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SearchCap: The Day In Search, March 27, 2007

Below is what happened in search today, as reported on
Search Engine Land and from other
places across the web:

From Search Engine Land:

  • Yahoo Launches
    Mobile Ad Network & Mobile Publisher Services

    Yahoo has launched a new Yahoo Mobile Publisher Services site designed to
    offer one-stop shopping for publishers that want to get mobile content into
    Yahoo in various ways. In particular, the services offered will be:…
  • Google Upgrades
    Mobile Search With More Content

    Yahoo has been getting good press (often at Google’s expense) for its wide
    release of oneSearch, a mix of structured and unstructured data in search
    results intended to deliver "answers" rather than links. Last night Yahoo made
    several more mobile announcements. Danny covered them here earlier today.
    Google, appearing to…
  • Mobile News
    From CTIA And Beyond: InfoSpace, V-Enable, ZenZui

    Beyond the news of Yahoo’s new mobile content and ad networks and Google’s new
    mobile search upgrades, there’s a good deal of mobile search-related news
    coming out of CTIA today. Among the announcements, InfoSpace has launched a
    direct-to-consumer version of its mobile local-search application Find It! for
    Blackberry devices. Previously…
  • Get Listed At
    Local Search Engines, Yellow Pages and Local Social Sites

    Guide On HowTo Get Your Business Listed On Major Local Search Engines, Yellow
    Pages Sites and Social Local Networks from LocalType.com is a very
    comprehensive rundown to almost 50 places where you can submit your business
    for local inclusion. It is broken into three categories: local search engines
    such as…
  • Google’s Orkut
    Gets Polls; Answers Next?

    The wisdom of orkut from the Official Google Blog covers how Google’s social
    networking site Orkut now allows people to post polls. No big deal? Perhaps
    not. But it also makes me wonder if it’s a first step toward trying to give
    Orkut an answer search roll for Google….
  • Shopping Search
    Engine Management Changes

    Since I’ve been absent a while (sorry Danny, Chris, and Barry), thought I
    should first catch everyone up on management changes at the shopping
    comparison engines….
  • Yahoo Click
    Fraud Settlement Approved

    Search Engine Watch has news that a settlement in the Checkmate click fraud
    action against Yahoo has received final approval by the judge overseeing the
    case. Those with claims were required to file by November 20 of last year,
    following instructions at the Checkmate Settlement site. Here’s the Yahoo
  • PPC And Your
    Good Name: Sales From Brand Searches Aren’t Incremental

    Hello! My name is Alan Rimm-Kaufman. I’m honored to be contributing a monthly
    column on paid search for Search Engine Land. The column will appear the third
    Tuesday of each month. My focus will be strategy, economics, and
    multi-channel. About me: I run a paid search agency based in…
  • Don’t Expect A
    Magic Flash Solution For Search Engines

    Call me Mr. Rain On The Parade, but after reading an interview in The Guardian
    with Google product manager of crawl services Dan Crow, I can’t help but feel
    people are going to come away with the mistaken idea that Google will
    magically make their Flash content suddenly more accessible…
  • How Not To Be
    Buried On Digg

    Six or so months ago, it used be easier to get on the homepage of Digg.
    Lately, sites have been having problems. Most of these troubled sites are
    usually about online marketing or other business-related topics. It seems that
    users are burying these stories for no apparent reason. A…
  • Play The Search
    Engine Smackdown Flash Game

    Neil Patel created a new flash game named the Search Engine Smackdown. The
    players consist of Larry & Sergey of Google, Jerry & David of Yahoo and Bill &
    Paul of Microsoft. You pick one player you would like to represent and then
    you can compete against the other players….

Search News Headlines From Elsewhere

Applications & Portal Features

Business Issues

Local, Mobile & Maps

Paid Search & Contextual


SEM Industry


Social Media

Video & Image Search

Other Vertical Search

Other Stuff

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