Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- Update: “When Do The Olympics Opening Ceremonies Start?” Now You CAN Ask Yahoo
Yesterday, I wrote about my search experience in trying to find out when the Olympics Opening Ceremonies will take place and when they’ll air in the U.S. That post was titled “When Do The Olympics Opening Ceremonies Start?” Whatever You Do, Don’t Ask Yahoo. An update is in order. Today, I discovered that Yahoo has […]
- Authority Is The New Links: Reading Between The Lines Of Matt Cutts’ Guest Post Critique
The SEO industry has been all aflutter over the last few weeks, ever since Matt Cutts stated that guest blogging is dead. In The decay and fall of guest blogging for SEO — a headline that is a particularly strong statement from Google’s Head of Webspam — Cutts essentially said that if you are link building by […]
- Google Requiring Some Business To Reverify Their Listings Or Be Removed From Google Maps
Some business owners are receiving emails from Google requiring them to reverify their listings within three-weeks or their listings will be removed from Google Maps and Google+ Local. The emails contain the subject, “Action Required: You have 3 weeks to save your Google Places Listing.” It is unclear how many businesses have received this notification […]
- Two New Link Analysis Tools Available: OpenLinkProfiler.org & WebMeUp.com
There are two new link tools available for those looking to analysis their own links or their competitor links. The new tools come from OpenLinkProfiler.org & WebMeUp.com. OpenLinkProfiler.org is a free tool, while WebMeUp.com is also currently free but they may charge in the future. This adds to the current tools in the market, including […]
- Live @ SMX West: Big Company/Big Brand Success Case Studies
Big companies and brands have big advantages, e.g., large budgets, staffs and data resources. They also have big challenges, like coordinating the assets of big departments with ownership of various marketing disciplines. Consider these findings that emerged from the most recent SEMPO State of Search Marketing Report: While more than eight out of ten marketers […]
- Wow! See How Much Screen Real Estate Google Is Giving Rivals In Its EU Antitrust Settlement
Google’s finally reached a proposed agreement with the European Union over antitrust charges. Judging from screenshots the EU has released, it will give Google rivals unprecedented positioning in Google’s results, sometimes for free, sometimes for a fee. Consider how the EU is saying that shopping results will appear, as part of the agreement. The before: […]
- Yelp Reports $233 Million In Revenue For 2013, Up 69 Percent From 2012
Yelp released its 4Q 2013 financial results today, reporting end of year net revenue at $233 million, representing 69 percent year-over-year growth from 2012. While delivering the earnings report call, Yelp CEO Jeremy Stoppelman said, “It was a phenomenal year for Yelp.” Yelp’s fourth quarter revenue in 2013 totaled $70.7 million, a 72 percent growth […]
- Official: Google’s Sridhar Ramaswamy Takes Over Ads & Commerce, As Wojcicki Heads To YouTube
With today’s news that Google ads veteran Susan Wojcicki has is now heading YouTube, Google tells Search Engine Land that Sridhar Ramaswamy will lead the ads and commerce team. Ramaswamy and Wojcicki, who’ve both shared the title of SVP, Ads & Commerce, have been jointly running the ads division for the last year. The transition from […]
Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:
- Twitter Threatens Legal Action For More Transparency Around National Security Requests
- Google Tries To Block Shaming Privacy Notification In France
- +K For Discovery: New Klout Update Help Users Find Better Content & Adds Scheduling Feature
- Pinterest Launches New Mobile Website For Its Growing Base Of Mobile Users
- Study: Personalized Emails Deliver 6X Higher Transaction Rates, But 70% Of Brands Fail To Use Them
- FBX Advertisers Spent More, Saw Conversion Costs Drop 18 Percent YoY This Holiday Season
- 7 Things BuzzFeed Can Teach Brands About How To Be Social
- 20 More Essential Business Apps For Your Smartphone
- How To Generate Money-Making Test Hypotheses
- How Twitter Plans To Fix Its User Growth Problem
Search News From Around The Web:
Industry
- Hallo, Berlin!, Yandex Blog
Local & Maps
- Google Now Shows Your Google+ Local Page Before Pin Verification, Search Engine Roundtable
- Google Sending Action Required Emails: “You Have 3 Weeks To Save Your Google Places Listing”, Search Engine Roundtable
- Ingress Coming To Apple iOS? Maybe., Search Engine Roundtable
Link Building
- 7 Ways to Get More Links From Every Piece of Content You Produce, Search Engine Watch
- Is the SAPE Network Penalized? Nope!, God of SEO
- The Truth About Guest Posting SEO that Everyone’s Missing, blogtyrant.com
- Warning: Reading May Cause Your Hat to Fall Off, ViperChill
SEO
- 11 Technical SEO Elements to Help Your Site Win a SERP Rank Gold Medal, BruceClay.com
- 4 Tactics to Drive Incremental Local SEO Performance, Search Engine Watch
- 75 Content Starters for Any Industry, Moz
- Answering SEO Client Questions Using Normal People-Speak, Infolific
- Bing Ads Crawler causing extra visits in GA, 3Q Digital
- February 2014 Google Webmaster Report: Updates, Link Networks, UI & More, Search Engine Roundtable
- Using Optical Character Recognition for Better On-Page SEO, seogadget.com
- Using Webmaster Tools Search Query Data For SEO Action, koozai.com
SEM / Paid Search
- AdWords Conversion Optimizer Changes: No More Max CPA, Clix Marketing PPC Blog
- AdWords Metrics: How to Make Sense of Your PPC Data, WordStream
- Video: Product Listing Ads Growing vs Text Ads, RKG Blog