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Google's Latest Manual Action Penalty: Spammy Structured Markup

Google recently began sending a new manual action spam notification to webmasters for “spammy structured markup” also known as rich snippet spam.

This comes after Google dropped 15% of the rich snippets, setting the bar higher for what sites are able to display rich snippets in the search results.

The new manual action message from Google reads as follows:

This is the first time we’ve seen this manual action, in fact, it is not listed in the manual actions help page on Google’s guidelines page.

A webmaster reported getting this in the Google forums.

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