The clock is ticking for search marketers: AI Overviews have redefined the SERPs as we know them, generative AI is fueling the race to become a more efficient search marketer, and it’s only a matter of time until the next major Google algorithm update.
Join thousands of search marketers next week for free at SMX Advanced — online June 11-12 — to learn expert-level, actionable tactics that will help you take advantage of the latest trends in search marketing and stay a cut above the competition.
Breaking news! The SMX Advanced programming committee has just added a late-breaking session to the agenda tackling the HUGE Google document leak. Search Engine Land’s Managing Editor, Danny Goodwin, will discuss the implications of this leak with Mike King, CEO of iPullRank (who played a pivotal role in uncovering these algorithm secrets). Their live conversation will be immediately followed by Q&A, so you can get answers to your algorithm questions in real-time. Learn more about the session here.
Your complimentary All Access pass unlocks the entire program – available both live and on-demand. See everything that you get here!
Each day kicks off with an exclusive keynote…
- Jumpstart your SMX experience with a straight-from-the-source keynote conversation featuring Elizabeth Tucker, Director of Product Management at Google and the person who spearheaded the March core updates – and our own Barry Schwartz. Together, they will explore the issues these updates are intended to address, how Google evaluates its quality work, and how content creators can best position themselves for success on Google Search.
- Launch into day 2 with paid search pro Aaron Levy, as he reveals how to put the “marketing” back in “search engine marketing,” and prepare for the future of paid search, whatever it may hold. Stick around for Overtime – live Q&A with Aaron, and moderator Anu Adegbola, immediately following his presentation.
…then it’s time for expert-level, tactic-rich sessions, live Q&As, platform demos, interactive meetups, and more. After two days of intense training, you’ll be ready to…
- Leverage AI to identify optimization areas in your Google Ads accounts
- Craft attention-grabbing, results-driving RSAs
- Balance contributions from generative AI and humans to create truly great content
- Implement actionable tips to turn around underperforming campaigns
- Avoid pitfalls and setbacks when using structured data
… and much more. Here’s everything your free pass unlocks:
- The entire expert-level agenda programmed by the Search Engine Land editors
- Advanced, actionable tactics to overcome critical SEO PPC, and AI obstacles
- Live Q&A (Overtime!) where you’ll get specific answers in real-time
- 4 invigorating Coffee Talk meetups to discuss common challenges with your peers
- Live and on-demand access so you can train at your own pace
- A personalized certificate of attendance and digital badge
For nearly two decades, more the 150,000 search marketers have relied on SMX Advanced for their continued training. Don’t miss your final chance in 2024 to attend the only search marketing conference designed by advanced search marketers for advanced search marketers. You and your career deserve this.
Ready to register? Grab your FREE All Access pass now.
See you next week!
Psst… Yes, you’re an advanced marketer… but are you “award-winning”? Enter the 2024 Search Engine Land Awards for your chance to take home the highest honor in search. Early Bird rates expire July 12… learn more here: searchengineland.com/awards
