Below is what happened in search today, as reported on Search Engine Land and from other places across the Web.
From Search Engine Land:
- SEMPO Asks Search Marketers To Take 9th Annual State Of Search Survey
Just after publishing its annual salary survey results, SEMPO is calling for participants to take part in its 9th Annual State of Search Survey. For the last eight years, the professional search marketing organization has polled search marketers to identify trends and offer insight on the industry. With two separate tracks of questions for advertisers […]
- Results Of SEMPO Survey Shows Search Marketing Salaries Have Dropped Nearly $7,000
Published last week, SEMPO’s fourth annual salary survey revealed the average search marketing salary dropped from $75,543 to $68,600. In conjunction with ClickZ, the SEMPO Research Committee surveyed 2,180 participants representing both in-house advertisers and third-party agency personnel. The survey included 20 questions covering a number of topics, including salary levels, job roles and search […]
- Google To Get EU “Watchdog” As Part Of Antitrust Settlement
The New York Times is reporting that as part of the anticipated antitrust settlement in Europe Google is likely to be subject to a “watchdog” overseer. This role is explained in a “96-page [job] description” according to the paper: Among the details of the job: The title is monitoring trustee. And although the salary remains […]
- 5 Ways To Unlock The Benefits Of Semantic Search
Search is changing. It is now more personal, more engaging, more interactive and more predictive. SERPs no longer display just 10 blue links — they have become more useful and more visually appealing across all device types. Semantic search is at the forefront of these changes, as evidenced most recently by the launch of Google’s […]
- 2014 SEO Playbook: Google Hummingbird, Content & Authority
It’s November, which means it’s time for my annual SEO Playbook for the coming year. Thanks to Google’s Hummingbird, Internet marketers and search engine optimization professionals are thinking a lot about content and authority, as well as what this new algorithm means for keyword relevance and link building. At the same time, SEOs seem to […]
- How Recent Organic Search Changes Will Affect Paid Search
Search marketers were pitched not one but two curveballs recently which have forever reshaped the landscape of search engine optimization (SEO). The industry saw the first one coming a mile away as Google began encrypting organic search queries two years ago. Now, there’s almost zero visibility into the organic keywords which drive visitors to websites […]
- The Return Of Pegman And Other New Google Maps Features
The new full-screen Google Maps were announced this summer at Google’s developer conference. However, the company is still rolling it out to users. Today on the Google LatLong blog, a number of new (or returning) features were introduced. Among them, the “Pegman” Street View icon is back. He/it appears in the lower right corner of […]
- Google Places Listings Get Integrated Into Android’s Phone App — And They’re Terrible
A big change in Android 4.4 is: those using Google’s new mobile operating system, nicknamed “KitKat,” can search for businesses right from within the Phone app. How’s it work? For me, it’s awful. Google+ Invades The Android 4.4 “KitKat” Phone App: What It Means For Businesses & People is our separate article that explores the integration […]
- French Court Orders Google To Remove Max Mosley Images From Search Engine Results
After making a public plea for the European courts to dismiss a lawsuit filed by former Formula One president Max Mosley, Google found out today the French court has ruled in favor of Mosley and is forcing the search engine to censure search results. According to a report on Reuters.com, the French court has ordered […]
Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:
- Google Glass Adds Work/Home Directions, Google Calendar Search & More
- Study: Only 8% Of Brands Believe Its Marketing Team Is Strong Across All Digital Marketing Channels
- Google Brings Local Search To Digital Displays Across London
- Social Media Checklist For New Websites & Businesses
- Mobile Trends By The Numbers, Just In Time For The Holidays
- Thumbs Down? Facebook Testing Star Ratings For Pages
- Report: Key Takeaways From The First Ever Instagram Ad
- Live @ SMX Social Media Marketing: Keynote Conversation With Boston Celtics’ Peter Stringer
- Facebook Drops The Thumb, Intros New “Like” & “Share” Buttons
- Report: App Session Times Run Longer On Tablets, But App Usage Is More Frequent On Smartphones
- Twitter Prices IPO At $26 Per Share, Goes Public Tomorrow As TWTR
Search News From Around The Web:
Industry
- Google crawler tricked into performing SQL injection attacks using decade-old technique, Ars Technica
- Google starts testing ART, a potential replacement for Dalvik in Android, gigaom.com
Local & Maps
- Google Carousel for Local Search: How to Get Your SMB Prepared, Crazy Egg
- Google: Reviews, How do I love thee? Let me count the ways., Mike Blumenthal
Link Building
- Google’s Matt Cutts: It’s A Bad Idea To Buy Links, Search Engine Roundtable
- Link Building Outreach: The Essential Guide, buzzstream.com
- Link Building: Quality vs. Quantity, blog.intrapromote.com
- New and Improved Custom Reports Added to Moz Analytics, Moz
Searching
- Bing Streamlines MSDN API Search, Bing Search Blog
- Google Shopping now available in 8 new countries, Inside AdWords
- How to recover the black navigation bar on Google without extensions, allgoogletesting.blogspot.com
SEO
- The Dinosaurs Died Because They Ignored Mobile, Bing Webmaster Blog
- 5 Key SEO Action Items for B2B Marketers Optimizing For Mobile, komarketingassociates.com
- How Big Data Can Predict the future and Save the World, Majestic SEO Blog
- How to calculate your true Click Through Rate with Google Webmaster Tools, Branded3
- How to source low-cost, quality SEO content, SEO Copywriting
- November 2013 Google Webmaster Report: Mugshots, Penguins, Image Mismatch & More, Search Engine Roundtable
- One Additonal Reason the Google Knowledge Graph Sucks More, Mike Blumenthal
- Shopify Images Missing From Google Images Due To Cache Busting Issue, Search Engine Roundtable
- What Does The Hummingbird Say?, blindfiveyearold.com
SEM / Paid Search
- 9 Ways to Steal Your “Not Provided” Keyword Data Back!, WordStream
- A Rundown of PPC Search Queries and Keyword Match Types, SEER Interactive
- Bing Ads October Release Summary: New Features for Usability, Security, and Scale, Bing Ads Blog
- Getting to know AWQL: It’s like SQL for AdWords, Google Ads Developer Blog
- Introducing the Ad Review Center for AdMob, Google Ads Developer Blog
- The New Google Shopping – why and how to sign up TODAY, 3qdigital.com
Search Marketing
- Creative That Clicks: Download Our Guide to Getting Your Ads in Shape, Inside AdWords
- Video: Answers to the top 5 FAQs about Holiday SEM Campaigns, Yahoo Advertising Blog
