{"id":334,"date":"2024-05-13T15:41:03","date_gmt":"2024-05-13T15:41:03","guid":{"rendered":"https:\/\/cherylroll.com\/ad-format-preferences-land-in-google-demand-gen-campaigns-440440\/"},"modified":"2024-05-13T15:41:03","modified_gmt":"2024-05-13T15:41:03","slug":"ad-format-preferences-land-in-google-demand-gen-campaigns-440440","status":"publish","type":"post","link":"https:\/\/cherylroll.com\/ad-format-preferences-land-in-google-demand-gen-campaigns-440440\/","title":{"rendered":"Ad format preferences land in Google Demand Gen campaigns"},"content":{"rendered":"
New creative controls for video ads that allow advertisers to dictate where their videos appear across Google’s different ad formats are being introduced for Demand Gen campaigns. They have been released in beta. <\/p>\n
Why we care.<\/strong> Assigning video assets to specific formats (e.g. in-stream, in-feed or Shorts) gives marketers more control over the amplification of their brand storytelling. It enables advertisers to select the best format for their brand.<\/p>\n