{"id":3346,"date":"2021-07-28T16:19:10","date_gmt":"2021-07-28T16:19:10","guid":{"rendered":"https:\/\/cherylroll.com\/twitters-shop-module-pilot-adds-a-product-carousel-to-profiles-350828\/"},"modified":"2021-07-28T16:19:10","modified_gmt":"2021-07-28T16:19:10","slug":"twitters-shop-module-pilot-adds-a-product-carousel-to-profiles-350828","status":"publish","type":"post","link":"https:\/\/cherylroll.com\/twitters-shop-module-pilot-adds-a-product-carousel-to-profiles-350828\/","title":{"rendered":"Twitter\u2019s Shop Module pilot adds a product carousel to profiles"},"content":{"rendered":"
Twitter<\/a> has launched Shop Modules, a dedicated section at the top of profiles where brands can showcase their products, as a pilot, the company announced<\/a> Wednesday. The Shop Module pilot is currently rolling out with a handful of brands in the U.S., and only people in the U.S. who use Twitter in English on iOS devices are currently able to see the module.<\/p>\n Twitter hopes that Shop Modules will be “a feature that allows us to explore how shoppable profiles can create a pathway from talking about and discovering products on Twitter to actually purchasing them.” If the pilot is successful, Shop Modules may become widely available, providing brands with a new way to help audiences discover their products.<\/p>\n The user bases of social media platforms<\/a> vary by factors like age, gender and education level<\/a>. This new feature may be especially useful for B2C or D2C brands whose target audiences are particularly active on Twitter. <\/p>\n Contributing authors are invited to create content for Search Engine Land and are chosen for their expertise and contribution to the search community. Our contributors work under the oversight of the editorial staff<\/a> and contributions are checked for quality and relevance to our readers. The opinions they express are their own.<\/em><\/p>\n Twitter has launched Shop Modules, a dedicated section at the top of profiles where brands can showcase their products, as a pilot, the company announced Wednesday. The Shop Module pilot is currently rolling out with a handful of brands in the U.S., and only people in the U.S. who use Twitter in English on iOS […]<\/p>\n","protected":false},"author":2,"featured_media":3346,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21],"tags":[22],"class_list":{"0":"post-3346","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-ppc","8":"tag-ppc"},"yoast_head":"\nWhy we care<\/h2>\n
More on the announcement<\/h2>\n
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