universo-virtual.com

buytrendz.net

thisforall.net

benchpressgains.com

qthzb.com

mindhunter9.com

dwjqp1.com

secure-signup.net

ahaayy.com

soxtry.com

tressesindia.com

puresybian.com

krpano-chs.com

cre8workshop.com

hdkino.org

peixun021.com

qz786.com

utahperformingartscenter.org

maw-pr.com

zaaksen.com

ypxsptbfd7.com

worldqrmconference.com

shangyuwh.com

eejssdfsdfdfjsd.com

playminecraftfreeonline.com

trekvietnamtour.com

your-business-articles.com

essaywritingservice10.com

hindusamaaj.com

joggingvideo.com

wandercoups.com

onlinenewsofindia.com

worldgraphic-team.com

bnsrz.com

wormblaster.net

tongchengchuyange0004.com

internetknowing.com

breachurch.com

peachesnginburlesque.com

dataarchitectoo.com

clientfunnelformula.com

30pps.com

cherylroll.com

ks2252.com

webmanicura.com

osostore.com

softsmob.com

sofietsshotel.com

facetorch.com

nylawyerreview.com

apapromotions.com

shareparelli.com

goeaglepointe.com

thegreenmanpubphuket.com

karotorossian.com

publicsensor.com

taiwandefence.com

epcsur.com

odskc.com

inzziln.info

leaiiln.info

cq-oa.com

dqtianshun.com

southstills.com

tvtv98.com

thewellington-hotel.com

bccaipiao.com

colectoresindustrialesgs.com

shenanddcg.com

capriartfilmfestival.com

replicabreitlingsale.com

thaiamarinnewtoncorner.com

gkmcww.com

mbnkbj.com

andrewbrennandesign.com

cod54.com

luobinzhang.com

bartoysdirect.com

taquerialoscompadresdc.com

aaoodln.info

amcckln.info

drvrnln.info

dwabmln.info

fcsjoln.info

hlonxln.info

kcmeiln.info

kplrrln.info

fatcatoons.com

91guoys.com

signupforfreehosting.com

faithfirst.net

zjyc28.com

tongchengjinyeyouyue0004.com

nhuan6.com

oldgardensflowers.com

lightupthefloor.com

bahamamamas-stjohns.com

ly2818.com

905onthebay.com

fonemenu.com

notanothermovie.com

ukrainehighclassescort.com

meincmagazine.com

av-5858.com

yallerdawg.com

donkeythemovie.com

corporatehospitalitygroup.com

boboyy88.com

miteinander-lernen.com

dannayconsulting.com

officialtomsshoesoutletstore.com

forsale-amoxil-amoxicillin.net

generictadalafil-canada.net

guitarlessonseastlondon.com

lesliesrestaurants.com

mattyno9.com

nri-homeloans.com

rtgvisas-qatar.com

salbutamolventolinonline.net

sportsinjuries.info

topsedu.xyz

xmxm7.com

x332.xyz

sportstrainingblog.com

autopartspares.com

readguy.net

soniasegreto.com

bobbygdavis.com

wedsna.com

rgkntk.com

bkkmarketplace.com

zxqcwx.com

breakupprogram.com

boxcardc.com

unblockyoutubeindonesia.com

fabulousbookmark.com

beat-the.com

guatemala-sailfishing-vacations-charters.com

magie-marketing.com

kingstonliteracy.com

guitaraffinity.com

eurelookinggoodapparel.com

howtolosecheekfat.net

marioncma.org

oliviadavismusic.com

shantelcampbellrealestate.com

shopleborn13.com

topindiafree.com

v-visitors.net

qazwsxedcokmijn.com

parabis.net

terriesandelin.com

luxuryhomme.com

studyexpanse.com

ronoom.com

djjky.com

053hh.com

originbluei.com

baucishotel.com

33kkn.com

intrinsiqresearch.com

mariaescort-kiev.com

mymaguk.com

sponsored4u.com

crimsonclass.com

bataillenavale.com

searchtile.com

ze-stribrnych-struh.com

zenithalhype.com

modalpkv.com

bouisset-lafforgue.com

useupload.com

37r.net

autoankauf-muenster.com

bantinbongda.net

bilgius.com

brabustermagazine.com

indigrow.org

miicrosofts.net

mysmiletravel.com

selinasims.com

spellcubesapp.com

usa-faction.com

snn01.com

hope-kelley.com

bancodeprofissionais.com

zjccp99.com

liturgycreator.com

weedsmj.com

majorelenco.com

colcollect.com

androidnews-jp.com

hypoallergenicdogsnames.com

dailyupdatez.com

foodphotographyreviews.com

cricutcom-setup.com

chprowebdesign.com

katyrealty-kanepa.com

tasramar.com

bilgipinari.org

four-am.com

indiarepublicday.com

inquick-enbooks.com

iracmpi.com

kakaschoenen.com

lsm99flash.com

nana1255.com

ngen-niagara.com

technwzs.com

virtualonlinecasino1345.com

wallpapertop.net

nova-click.com

abeautifulcrazylife.com

diggmobile.com

denochemexicana.com

eventhalfkg.com

medcon-taiwan.com

life-himawari.com

myriamshomes.com

nightmarevue.com

allstarsru.com

bestofthebuckeyestate.com

bestofthefirststate.com

bestwireless7.com

declarationintermittent.com

findhereall.com

jingyou888.com

lsm99deal.com

lsm99galaxy.com

moozatech.com

nuagh.com

patliyo.com

philomenamagikz.net

rckouba.net

saturnunipessoallda.com

tallahasseefrolics.com

thematurehardcore.net

totalenvironment-inthatquietearth.com

velislavakaymakanova.com

vermontenergetic.com

sizam-design.com

kakakpintar.com

begorgeouslady.com

1800birks4u.com

2wheelstogo.com

6strip4you.com

bigdata-world.net

emailandco.net

gacapal.com

jharpost.com

krishnaastro.com

lsm99credit.com

mascalzonicampani.com

sitemapxml.org

thecityslums.net

topagh.com

flairnetwebdesign.com

bangkaeair.com

beneventocoupon.com

noternet.org

oqtive.com

smilebrightrx.com

decollage-etiquette.com

1millionbestdownloads.com

7658.info

bidbass.com

devlopworldtech.com

digitalmarketingrajkot.com

fluginfo.net

naqlafshk.com

passion-decouverte.com

playsirius.com

spacceleratorintl.com

stikyballs.com

top10way.com

yokidsyogurt.com

zszyhl.com

16firthcrescent.com

abogadolaboralistamd.com

apk2wap.com

aromacremeria.com

banparacard.com

bosmanraws.com

businessproviderblog.com

caltonosa.com

calvaryrevivalchurch.org

chastenedsoulwithabrokenheart.com

cheminotsgardcevennes.com

cooksspot.com

cqxzpt.com

deesywig.com

deltacartoonmaps.com

despixelsetdeshommes.com

duocoracaobrasileiro.com

fareshopbd.com

goodpainspills.com

kobisitecdn.com

makaigoods.com

mgs1454.com

piccadillyresidences.com

radiolaondafresca.com

rubendorf.com

searchengineimprov.com

sellmyhrvahome.com

shugahouseessentials.com

sonihullquad.com

subtractkilos.com

valeriekelmansky.com

vipasdigitalmarketing.com

voolivrerj.com

zeelonggroup.com

1015southrockhill.com

10x10b.com

111-online-casinos.com

191cb.com

3665arpentunitd.com

aitesonics.com

bag-shokunin.com

brightotech.com

communication-digitale-services.com

covoakland.org

dariaprimapack.com

freefortniteaccountss.com

gatebizglobal.com

global1entertainmentnews.com

greatytene.com

hiroshiwakita.com

iktodaypk.com

jahatsakong.com

meadowbrookgolfgroup.com

newsbharati.net

platinumstudiosdesign.com

slotxogamesplay.com

strikestaruk.com

trucosdefortnite.com

ufabetrune.com

weddedtowhitmore.com

12940brycecanyonunitb.com

1311dietrichoaks.com

2monarchtraceunit303.com

601legendhill.com

850elaine.com

adieusolasomade.com

andora-ke.com

bestslotxogames.com

cannagomcallen.com

endlesslyhot.com

iestpjva.com

ouqprint.com

pwmaplefest.com

qtylmr.com

rb88betting.com

buscadogues.com

1007macfm.com

born-wild.com

growthinvests.com

promocode-casino.com

proyectogalgoargentina.com

wbthompson-art.com

whitemountainwheels.com

7thavehvl.com

developmethis.com

funkydogbowties.com

travelodgegrandjunction.com

gao-town.com

globalmarketsuite.com

blogshippo.com

hdbka.com

proboards67.com

outletonline-michaelkors.com

kalkis-research.com

thuthuatit.net

buckcash.com

hollistercanada.com

docterror.com

asadart.com

vmayke.org

erwincomputers.com

dirimart.org

okkii.com

loteriasdecehegin.com

mountanalog.com

healingtaobritain.com

ttxmonitor.com

bamthemes.com

nwordpress.com

11bolabonanza.com

avgo.top

{"id":3438,"date":"2014-03-19T14:28:38","date_gmt":"2014-03-19T14:28:38","guid":{"rendered":"https:\/\/cherylroll.com\/smartphones-drive-50-percent-google-paid-search-clicks-end-2015-study-187013\/"},"modified":"2014-03-19T14:28:38","modified_gmt":"2014-03-19T14:28:38","slug":"smartphones-drive-50-percent-google-paid-search-clicks-end-2015-study-187013","status":"publish","type":"post","link":"https:\/\/cherylroll.com\/smartphones-drive-50-percent-google-paid-search-clicks-end-2015-study-187013\/","title":{"rendered":"Mobile To Drive 50 Percent Of Google Paid Search Clicks By End Of 2015 [Study]"},"content":{"rendered":"

Mobile paid search saw rapid growth last year, owing to both the rise in smartphone and tablet use as well as to the introduction of enhanced campaigns, which largely bakes mobile targeting into advertisers’ campaigns. In 2013, 19 percent of Google’s ad revenue came from mobile search ads, and it’s expected to rise to 30 percent over the next 3 years<\/a>, according to eMarketer.<\/p>\n

Taking a deeper look at its own data on mobile ad performance for Google, Marin Software released<\/a> its 2014 annual mobile search advertising report today.<\/p>\n

As Marin EVP Wister Walcott highlighted in his talk at Marketing Land Summit at SMX West last week, the company projects that mobile devices will account for 50 percent of all paid search clicks on Google in the United States by December 2015. Last year in the US, the share of paid search clicks from mobile devices rose from 21.8 percent in January to 34.2 percent in December. Paid search clicks from smartphones almost doubled throughout 2013.<\/p>\n

\"Source:\"Source:<\/a><\/p>\n

U.S. Mobile Search Click Share. Source: Marin Software<\/p>\n

“We’re at the cusp of mobile becoming the dominant channel in search marketing,” said Matt Ackley, chief marketing officer at Marin Software in a statement. “Consumers are becoming much more comfortable using their smartphones and tablets to complete transactions online, and as we see that comfort level rise advertisers will follow suit with continued investment and optimization in mobile.”<\/p>\n

Continuing to look at US trends, mobile share of spend shot up 45 percent from January to December 2013, topping off at 27.9 percent. Marin estimates that mobile budget share will rise above one-third of paid search budgets by then end of 2014.<\/p>\n

\"Mobile\"Mobile<\/a><\/p>\n

US Mobile Spend Share. Source: Marin Software<\/p>\n

Marin saw CPCs rise year-over-year across devices in the US, with tablets seeing the highest increase of 22.6 percent. Mobile CPCs rose 20.8 percent, while desktop CPC rose by 10.7 percent. That said, overall smartphone CPCs continued to be discounted by 30 percent and tablet CPCs by about 8 percent when compared to desktop CPCs.<\/p>\n

While CPCs remained lower on mobile and tablets, advertisers saw conversion rates on these devices rise throughout 2013. In the US, conversion rates on tablets rose above desktop for the first time. Smartphone conversion rate still lags at 4.4% compared to 5.3 percent on desktop and 5.5 percent on tablets. Conversion rate growth year-over-year on  smartphones and tablets have increased substantially at 57.1 percent and 66.7 percent respectively, versus 35.9 percent for desktop.<\/p>\n

\"US\"US<\/a><\/p>\n

US Conversion Rate By Device. Source: Marin Software<\/p>\n

On average, mobile click-through rates (CTR) are higher than on tablets and desktops. In addition to the fact that users often have a higher sense of urgency when searching on smartphones, mobile CTRs are also higher due to the fact that fewer ad impressions available per search on smartphones. The average CTR on smartphones was 3.75 percent in 2013, compared to 2.70 percent on tablets and 2.29 percent on computers.<\/p>\n

Across all devices, however, average CTR is fairly stable when looking at ad positions 1 to 5. Click-through rates plummet nearly 50 percent on every device after position 2.<\/p>\n

\"Source:\"Source:<\/a><\/p>\n

US CTR By Ad Position. Source: Marin Software<\/p>\n

The study encompasses companies in all major industry sectors across 13 countries. The advertisers included skew toward big spenders — those spending upwards of $100,000 per month on digital advertising. For more details on mobile performance in the UK, Eurozone and other regions, download the report here<\/a>.<\/p>\n


\n

Contributing authors are invited to create content for Search Engine Land and are chosen for their expertise and contribution to the search community. Our contributors work under the oversight of the editorial staff<\/a> and contributions are checked for quality and relevance to our readers. The opinions they express are their own.<\/em><\/p>\n


\n","protected":false},"excerpt":{"rendered":"

Mobile paid search saw rapid growth last year, owing to both the rise in smartphone and tablet use as well as to the introduction of enhanced campaigns, which largely bakes mobile targeting into advertisers’ campaigns. In 2013, 19 percent of Google’s ad revenue came from mobile search ads, and it’s expected to rise to 30 […]<\/p>\n","protected":false},"author":2,"featured_media":3438,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31],"tags":[32],"class_list":{"0":"post-3438","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-platforms","8":"tag-platforms"},"yoast_head":"\nMobile To Drive 50 Percent Of Google Paid Search Clicks By End Of 2015 [Study] - SEO<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cherylroll.com\/smartphones-drive-50-percent-google-paid-search-clicks-end-2015-study-187013\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mobile To Drive 50 Percent Of Google Paid Search Clicks By End Of 2015 [Study] - SEO\" \/>\n<meta property=\"og:description\" content=\"Mobile paid search saw rapid growth last year, owing to both the rise in smartphone and tablet use as well as to the introduction of enhanced campaigns, which largely bakes mobile targeting into advertisers’ campaigns. In 2013, 19 percent of Google’s ad revenue came from mobile search ads, and it’s expected to rise to 30 […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cherylroll.com\/smartphones-drive-50-percent-google-paid-search-clicks-end-2015-study-187013\/\" \/>\n<meta property=\"og:site_name\" content=\"SEO\" \/>\n<meta property=\"article:published_time\" content=\"2014-03-19T14:28:38+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2014\/03\/mobile-click-share-growth-trend-marin-600x288.jpg\" \/>\n<meta name=\"author\" content=\"Fox News\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Fox News\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/cherylroll.com\/smartphones-drive-50-percent-google-paid-search-clicks-end-2015-study-187013\/\",\"url\":\"https:\/\/cherylroll.com\/smartphones-drive-50-percent-google-paid-search-clicks-end-2015-study-187013\/\",\"name\":\"Mobile To Drive 50 Percent Of Google Paid Search Clicks By End Of 2015 [Study] - SEO\",\"isPartOf\":{\"@id\":\"https:\/\/cherylroll.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/cherylroll.com\/smartphones-drive-50-percent-google-paid-search-clicks-end-2015-study-187013\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/cherylroll.com\/smartphones-drive-50-percent-google-paid-search-clicks-end-2015-study-187013\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/searchengineland.com\/wp-content\/seloads\/2013\/06\/Mobile-Devices.jpg\",\"datePublished\":\"2014-03-19T14:28:38+00:00\",\"dateModified\":\"2014-03-19T14:28:38+00:00\",\"author\":{\"@id\":\"https:\/\/cherylroll.com\/#\/schema\/person\/e4ce5f7f0c831df260bde5b6992ae397\"},\"breadcrumb\":{\"@id\":\"https:\/\/cherylroll.com\/smartphones-drive-50-percent-google-paid-search-clicks-end-2015-study-187013\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/cherylroll.com\/smartphones-drive-50-percent-google-paid-search-clicks-end-2015-study-187013\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/cherylroll.com\/smartphones-drive-50-percent-google-paid-search-clicks-end-2015-study-187013\/#primaryimage\",\"url\":\"https:\/\/searchengineland.com\/wp-content\/seloads\/2013\/06\/Mobile-Devices.jpg\",\"contentUrl\":\"https:\/\/searchengineland.com\/wp-content\/seloads\/2013\/06\/Mobile-Devices.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/cherylroll.com\/smartphones-drive-50-percent-google-paid-search-clicks-end-2015-study-187013\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/cherylroll.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Mobile To Drive 50 Percent Of Google Paid Search Clicks By End Of 2015 [Study]\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/cherylroll.com\/#website\",\"url\":\"https:\/\/cherylroll.com\/\",\"name\":\"SEO\",\"description\":\"News, Search Engine Optimization (SEO)\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/cherylroll.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/cherylroll.com\/#\/schema\/person\/e4ce5f7f0c831df260bde5b6992ae397\",\"name\":\"Fox News\",\"sameAs\":[\"http:\/\/cherylroll.com\"],\"url\":\"https:\/\/cherylroll.com\/author\/fox-news\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Mobile To Drive 50 Percent Of Google Paid Search Clicks By End Of 2015 [Study] - SEO","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/cherylroll.com\/smartphones-drive-50-percent-google-paid-search-clicks-end-2015-study-187013\/","og_locale":"en_US","og_type":"article","og_title":"Mobile To Drive 50 Percent Of Google Paid Search Clicks By End Of 2015 [Study] - SEO","og_description":"Mobile paid search saw rapid growth last year, owing to both the rise in smartphone and tablet use as well as to the introduction of enhanced campaigns, which largely bakes mobile targeting into advertisers’ campaigns. In 2013, 19 percent of Google’s ad revenue came from mobile search ads, and it’s expected to rise to 30 […]","og_url":"https:\/\/cherylroll.com\/smartphones-drive-50-percent-google-paid-search-clicks-end-2015-study-187013\/","og_site_name":"SEO","article_published_time":"2014-03-19T14:28:38+00:00","og_image":[{"url":"https:\/\/searchengineland.com\/wp-content\/seloads\/2014\/03\/mobile-click-share-growth-trend-marin-600x288.jpg"}],"author":"Fox News","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Fox News","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/cherylroll.com\/smartphones-drive-50-percent-google-paid-search-clicks-end-2015-study-187013\/","url":"https:\/\/cherylroll.com\/smartphones-drive-50-percent-google-paid-search-clicks-end-2015-study-187013\/","name":"Mobile To Drive 50 Percent Of Google Paid Search Clicks By End Of 2015 [Study] - SEO","isPartOf":{"@id":"https:\/\/cherylroll.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/cherylroll.com\/smartphones-drive-50-percent-google-paid-search-clicks-end-2015-study-187013\/#primaryimage"},"image":{"@id":"https:\/\/cherylroll.com\/smartphones-drive-50-percent-google-paid-search-clicks-end-2015-study-187013\/#primaryimage"},"thumbnailUrl":"https:\/\/searchengineland.com\/wp-content\/seloads\/2013\/06\/Mobile-Devices.jpg","datePublished":"2014-03-19T14:28:38+00:00","dateModified":"2014-03-19T14:28:38+00:00","author":{"@id":"https:\/\/cherylroll.com\/#\/schema\/person\/e4ce5f7f0c831df260bde5b6992ae397"},"breadcrumb":{"@id":"https:\/\/cherylroll.com\/smartphones-drive-50-percent-google-paid-search-clicks-end-2015-study-187013\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/cherylroll.com\/smartphones-drive-50-percent-google-paid-search-clicks-end-2015-study-187013\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/cherylroll.com\/smartphones-drive-50-percent-google-paid-search-clicks-end-2015-study-187013\/#primaryimage","url":"https:\/\/searchengineland.com\/wp-content\/seloads\/2013\/06\/Mobile-Devices.jpg","contentUrl":"https:\/\/searchengineland.com\/wp-content\/seloads\/2013\/06\/Mobile-Devices.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/cherylroll.com\/smartphones-drive-50-percent-google-paid-search-clicks-end-2015-study-187013\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/cherylroll.com\/"},{"@type":"ListItem","position":2,"name":"Mobile To Drive 50 Percent Of Google Paid Search Clicks By End Of 2015 [Study]"}]},{"@type":"WebSite","@id":"https:\/\/cherylroll.com\/#website","url":"https:\/\/cherylroll.com\/","name":"SEO","description":"News, Search Engine Optimization (SEO)","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/cherylroll.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/cherylroll.com\/#\/schema\/person\/e4ce5f7f0c831df260bde5b6992ae397","name":"Fox News","sameAs":["http:\/\/cherylroll.com"],"url":"https:\/\/cherylroll.com\/author\/fox-news\/"}]}},"_links":{"self":[{"href":"https:\/\/cherylroll.com\/wp-json\/wp\/v2\/posts\/3438","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cherylroll.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cherylroll.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cherylroll.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/cherylroll.com\/wp-json\/wp\/v2\/comments?post=3438"}],"version-history":[{"count":0,"href":"https:\/\/cherylroll.com\/wp-json\/wp\/v2\/posts\/3438\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cherylroll.com\/wp-json\/wp\/v2\/posts\/3438"}],"wp:attachment":[{"href":"https:\/\/cherylroll.com\/wp-json\/wp\/v2\/media?parent=3438"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cherylroll.com\/wp-json\/wp\/v2\/categories?post=3438"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cherylroll.com\/wp-json\/wp\/v2\/tags?post=3438"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}