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Below is what happened in search today, as reported on Search Engine Land<\/a> and from other places across the web.<\/p>\nFrom Search Engine Land:<\/h2>\n\n- Google’s Knowledge Graph Gets Smarter With Comparisons & Filters<\/a><\/strong>\n
Google’s Knowledge Graph is a little smarter today with the addition of filters and a way to compare two Knowledge Graph items side-by-side. These are some of the Google search updates that the company announced today at a media event celebrating its 15th birthday, and explained in more detail on Google’s Inside Search blog. Knowledge […]<\/p>\n<\/li>\n
- Google Reveals “Hummingbird” Search Algorithm, Other Changes At 15th Birthday Event<\/a><\/strong>\n
At a special event in the garage where Google was born, the company announced a new “Hummingbird” search algorithm is live and especially designed to handle complex queries. Google also announced a new design for tablets and phones, richer direct answers with comparison, a new song exploration feature and notifications of Google Now information for […]<\/p>\n<\/li>\n
- Organic Vs. Paid: What $10 Million In Search Revenue For Hewlett-Packard Tells Us<\/a><\/strong>\n
It certainly isn’t the first look at the relationship between paid and organic search, but new a new study by Resolution Media and Kenshoo claims to put an end to the debate over whether paid search campaigns cannibalize organic revenue or add incremental value, even when organic visibility is substantial. Search agency Resolution Media and […]<\/p>\n<\/li>\n
- Last Call – SMX East Starts Next Tuesday in NYC; All Access Conference and Free Expo+ Passes Available<\/a><\/strong>\n
Time is running out! Search Engine Land’s – SMX<\/a> East conference begins next Tuesday in New York City. Register now to reserve your spot! The search marketing landscape changes almost daily, but your goals don’t. You strive to increase traffic, improve conversions and maximize your ROI. Invest in attending SMX East and you’ll get 3 […]<\/p>\n<\/li>\n- Google: SEO Problems, Solutions & Wishlists<\/a><\/strong>\n
When I was a little boy, my parents had an effective way of making me behave. They’d warned me that if I was rude, disobedient or messy, the bogeyman would come and get me. I never saw a bogeyman or even knew what one looked like — but my imagination ran wild over this terrifying […]<\/p>\n<\/li>\n
- 4 Paid Search Strategies To Advertise Your Entire Product Catalog<\/a><\/strong>\n
Over the last half decade, consumers have increasingly turned to search as an integral step in their purchase cycle. The convenience of online shopping, ability to quickly compare prices, and the wide selection of products and brands have fostered a highly competitive, yet profitable landscape. As retailers continue to invest more in paid search, consumers […]<\/p>\n<\/li>\n
- Google’s Android App Updated With Google Now Improvements<\/a><\/strong>\n
Google has pushed out an update to its search app for Android devices that includes some improvements to Google Now cards among other things. The updates are available to Android 4.1+ users. They include immediate updates to the flight- and sports-related Google Now cards, which previously were updated every 15 minutes. Google says the public […]<\/p>\n<\/li>\n
- Apple Maps Sends Two Users Driving Across An Airport Runway<\/a><\/strong>\n
Despite some observers saying that Apple<\/a> Maps on iOS 7 is better than Google Maps, that’s definitely not the case for anyone trying to drive to the Fairbanks (Alaska) airport recently. As the Alaska Dispatch newspaper reported on Tuesday, Apple Maps has sent out-of-towners driving dangerously across an airport runway at least two times in […]<\/p>\n<\/li>\n- For Google’s 15th Birthday, Search “Google In 1998″ For A Flashback<\/a><\/strong>\n
Google turns 15 this week — celebrating its official birthday on Friday. But it already is gearing up for the celebrations with a special easter egg. Search for “google in 1998,” and you’ll see how Google used to look back then, in the year of its birth. The head of Google’s web spam team, Matt […]<\/p>\n<\/li>\n
- Surprise: Yahoo Maps Gets A Facelift, New Features<\/a><\/strong>\n
Shortly after she became Yahoo CEO, Marissa Mayer declared (disappointingly) that she wasn’t going to invest in Local. It turns out that what she meant was she wasn’t going to go head-to-head with Google in Maps. Her predecessor Carol Bartz had outsourced maps (to Nokia), and she wasn’t prepared to make a bunch of new […]<\/p>\n<\/li>\n<\/ul>\n
Recent Headlines From MarTech<\/a>, Our Sister Site Dedicated To Internet Marketing:<\/h2>\n\n- Yahoo Launches Stream Ads App In Yahoo Commerce Central<\/a><\/li>\n
- Twitter Deal With NFL Will Bring Instant-Replay & League Highlight Videos Via Sponsored Tweets<\/a><\/li>\n
- New Digital Storytellers: Insider Tips For Purpose-Driven Social Sharing From #AWX<\/a><\/li>\n
- Is Adaptive Web Design Or RESS Better Than Responsive Design For SEO?<\/a><\/li>\n
- Last Call – SMX East Starts Next Tuesday in NYC; All Access Conference And Free Expo+ Passes Available<\/a><\/li>\n
- A Decade Of Delicious Brings About A Dapper Design (With A Focus On UX)<\/a><\/li>\n
- The Digital Marketing Analysis Tree: Understanding Root Causes<\/a><\/li>\n<\/ul>\n
Search News From Around The Web:<\/h2>\n
Industry<\/strong><\/p>\n\n- EU says Google antitrust decision close<\/a>, www.zdnet.com<\/li>\n
- Google Seeks New Hearing In Street-View Snooping Case<\/a>, MediaPost<\/li>\n
- Claim Your Free Bing Ads Agency Welcome Kit Today<\/a>, Bing Ads<\/li>\n
- Gnip Introduces Search API for Twitter: Instant and Complete Access to Recent Twitter Data<\/a>, blog.gnip.com<\/li>\n
- Google condemned over ‘derisorily ineffective’ efforts on piracy<\/a>, Telegraph<\/li>\n
- Link Building & Content Promotion Interview Questions<\/a>, www.buzzstream.com<\/li>\n<\/ul>\n
Link Building<\/strong><\/p>\n\n- Link Building Strategies for Enterprise Level SEO<\/a>, authoritylabs.com<\/li>\n<\/ul>\n
Local & Maps<\/strong><\/p>\n\n- Comparing Yahoo’s New Maps to Others<\/a>, Screenwerk<\/li>\n
- Google Lat Long: Street View arrives at CERN<\/a>, Google LatLong<\/li>\n
- How To Make The Most Of The New Google Maps<\/a>, Koozai<\/li>\n<\/ul>\n
SEM \/ Paid Search<\/strong><\/p>\n\n- 6 Reasons AdWords Campaign Experiments are an ACE in the Hole<\/a>, BruceClay.com<\/li>\n
- Creative PPC: 5 Clever & Interesting Ways to Use PPC Marketing<\/a>, www.wordstream.com<\/li>\n
- How to Audit Google AdWords Campaigns<\/a>, Luna Metrics<\/li>\n
- Local Extensions now available in Australia, New Zealand and India.<\/a>, Bing Ads<\/li>\n
- Why You Can’t Manage AdWords Without A Multi-Device Strategy in 2013<\/a>, PPC Hero<\/li>\n<\/ul>\n
Searching<\/strong><\/p>\n\n- A Google Experiment Asks Users to Rank Results<\/a>, Google Operating System<\/li>\n
- How Google could have made the Web secure and failed — again<\/a>, CNET<\/li>\n<\/ul>\n
SEO<\/strong><\/p>\n\n- Google’s Encrypted Search Makes More Keyword Data (Not Provided)<\/a>, www.seoverflow.com<\/li>\n
- Improving Search Rank by Optimizing Your Time to First Byte<\/a>, moz.com<\/li>\n
- Making Do With Google’s Not Provided<\/a>, Search Engine Roundtable<\/li>\n
- My Best Kept SEO Secret on How to Rank for Competitive Keywords<\/a>, kaiserthesage.com<\/li>\n
- The Big List of (Not Provided) Recommendations for B2B Marketers<\/a>, www.komarketingassociates.com<\/li>\n
- What Google’s Omission of Organic Keyword Data (not provided) Means for Search, Social & Content Marketers<\/a>, Online Marketing Blog<\/li>\n<\/ul>\n
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Google’s Knowledge Graph is a little smarter today with the addition of filters and a way to compare two Knowledge Graph items side-by-side. These are some of the Google search updates that the company announced today at a media event celebrating its 15th birthday, and explained in more detail on Google’s Inside Search blog. Knowledge […]<\/p>\n<\/li>\n
At a special event in the garage where Google was born, the company announced a new “Hummingbird” search algorithm is live and especially designed to handle complex queries. Google also announced a new design for tablets and phones, richer direct answers with comparison, a new song exploration feature and notifications of Google Now information for […]<\/p>\n<\/li>\n
It certainly isn’t the first look at the relationship between paid and organic search, but new a new study by Resolution Media and Kenshoo claims to put an end to the debate over whether paid search campaigns cannibalize organic revenue or add incremental value, even when organic visibility is substantial. Search agency Resolution Media and […]<\/p>\n<\/li>\n
Time is running out! Search Engine Land’s – SMX<\/a> East conference begins next Tuesday in New York City. Register now to reserve your spot! The search marketing landscape changes almost daily, but your goals don’t. You strive to increase traffic, improve conversions and maximize your ROI. Invest in attending SMX East and you’ll get 3 […]<\/p>\n<\/li>\n When I was a little boy, my parents had an effective way of making me behave. They’d warned me that if I was rude, disobedient or messy, the bogeyman would come and get me. I never saw a bogeyman or even knew what one looked like — but my imagination ran wild over this terrifying […]<\/p>\n<\/li>\n Over the last half decade, consumers have increasingly turned to search as an integral step in their purchase cycle. The convenience of online shopping, ability to quickly compare prices, and the wide selection of products and brands have fostered a highly competitive, yet profitable landscape. As retailers continue to invest more in paid search, consumers […]<\/p>\n<\/li>\n Google has pushed out an update to its search app for Android devices that includes some improvements to Google Now cards among other things. The updates are available to Android 4.1+ users. They include immediate updates to the flight- and sports-related Google Now cards, which previously were updated every 15 minutes. Google says the public […]<\/p>\n<\/li>\n Despite some observers saying that Apple<\/a> Maps on iOS 7 is better than Google Maps, that’s definitely not the case for anyone trying to drive to the Fairbanks (Alaska) airport recently. As the Alaska Dispatch newspaper reported on Tuesday, Apple Maps has sent out-of-towners driving dangerously across an airport runway at least two times in […]<\/p>\n<\/li>\n Google turns 15 this week — celebrating its official birthday on Friday. But it already is gearing up for the celebrations with a special easter egg. Search for “google in 1998,” and you’ll see how Google used to look back then, in the year of its birth. The head of Google’s web spam team, Matt […]<\/p>\n<\/li>\n Shortly after she became Yahoo CEO, Marissa Mayer declared (disappointingly) that she wasn’t going to invest in Local. It turns out that what she meant was she wasn’t going to go head-to-head with Google in Maps. Her predecessor Carol Bartz had outsourced maps (to Nokia), and she wasn’t prepared to make a bunch of new […]<\/p>\n<\/li>\n<\/ul>\n Industry<\/strong><\/p>\n Link Building<\/strong><\/p>\n Local & Maps<\/strong><\/p>\n SEM \/ Paid Search<\/strong><\/p>\n Searching<\/strong><\/p>\n SEO<\/strong><\/p>\nRecent Headlines From MarTech<\/a>, Our Sister Site Dedicated To Internet Marketing:<\/h2>\n
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Search News From Around The Web:<\/h2>\n
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