{"id":460,"date":"2024-04-09T19:34:26","date_gmt":"2024-04-09T19:34:26","guid":{"rendered":"https:\/\/cherylroll.com\/youtube-shopping-updates-collections-affiliate-hub-439578\/"},"modified":"2024-04-09T19:34:26","modified_gmt":"2024-04-09T19:34:26","slug":"youtube-shopping-updates-collections-affiliate-hub-439578","status":"publish","type":"post","link":"https:\/\/cherylroll.com\/youtube-shopping-updates-collections-affiliate-hub-439578\/","title":{"rendered":"4 YouTube Shopping updates, including Collections and Affiliate Hub"},"content":{"rendered":"
YouTube introduced four new updates for shopping creators, aimed at enhancing conversions, providing inspiration, and offering more choices. These updates include:<\/p>\n
Why we care.<\/strong> If you are a YouTube Shopping creator or a brand that sells products on the platform, these new capabilities and features could be worth reviewing and potentially implementing into your strategy to improve efficiency.<\/p>\n Shopping Collections. <\/strong>Creators participating in YouTube Shopping, including those who have connected their own stories or enrolled in the affiliate program, can now create “collections” to showcase their favorite products. Aditya Dhanrajani, director of product management, YouTube Shopping, said in a statement<\/a>: <\/p>\n How it works<\/strong>. You can feature multiple products from your own line, other brands, or both. They will appear in your product list, store tab and video description – with YouTube promising more areas of discovery coming soon.<\/p>\n Getting started.<\/strong> Creators can currently make Collections using the Studio app on their phone, with desktop support coming soon. No shopping video is needed.<\/p>\n\n