SearchCap: Bing Shopping Ads, Google Shopping carousels & Facebook data check

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

• Does Cambridge Analytica have your info? Here’s how to check
  Apr 10, 2018 by Amy Gesenhues

  Facebook is making it easy for users to find out if their data was scraped and is launching a data abuse bounty program to report app developers.

• Google launches Reach Planner for YouTube & video ad forecasting in AdWords
  Apr 10, 2018 by Ginny Marvin

  The tool suggests ad format mixes and provides reach estimates based on campaign objectives and budget inputs.

• Become an SEO rock star: Evolve your SEO skill set
  Apr 10, 2018 by Bobby Lyons

  Want to be the SEO everyone looks up to? Contributor Bobby Lyons lists areas of marketing and technology you need to master to be at the top of your game.

• Bing Shopping ads updates include multiple images, product status reporting & more
  Apr 10, 2018 by Ginny Marvin

  Multiple images will start appearing in Bing Product Ads by the end of April for advertisers that have added the image URLs to their feeds.

• Omar Sharif Google doodle honors actor from classics like ‘Lawrence of Arabia’ & ‘Doctor Zhivago’
  Apr 10, 2018 by Amy Gesenhues

  The artwork for today’s doodle was created by doodler Sophie Diao.

• Google tests showing two Shopping ad carousels on mobile
  Apr 10, 2018 by Ginny Marvin

  The test features Google’s Showcase Shopping ads and traditional product listing ads on one result.

• MarTech salary survey results — See how yours compares
  Apr 10, 2018 by Digital Marketing Depot

  MarTech Today and Chiefmartec.com surveyed over 800 readers to gather salary data and assess the roles and responsibilities of marketing technology professionals. For the analysis, we filtered it down to only the 432 who identified their role as marketing technology, marketing operations or a combination of the two. We were looking for answers to the […]

Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:

• Brands, please stop ruining the consumer mobile journey with desktop experiences
• Does Cambridge Analytica have your info? Here’s how to check
• Connect With Peers And The Martech Community
• Case study: Digital out-of-home and mobile-location deliver offline success for REI
• Time for brands to take customer data personally
• Already doing SEO? Add these two things to optimize for voice search
• The new Google AdWords interface is coming soon. Are you ready?
• Google patent on related entities and what it means for SEO
• How to align SEO and sales teams so everyone benefits
• The power of podcasting: SEO keyword angles
• Google launches Reach Planner for YouTube & video ad forecasting in AdWords
• Facebook announces election-based independent research initiative as part of its continuing hearts and minds campaign

Search News From Around The Web:

• 3 Quick Tips to Optimize Your Site for Local Search on Mobile, Jeff Bullas
• Do Hashtags Influence SEO? Here’s How to Rank High Using Hashtags, cognitiveseo.com
• Google Adds “About” Tab to Local Knowledge Panels, Sergey Alakov
• Google as the New Mobile Website, Mike Blumenthal
• Google Home and Google Home Mini launches in India, Official Google India Blog
• Google: Adding Content to Image Heavy Pages, The SEM Post
• How to Use Keyword Gap Analysis to Land Your Guest Posts, SEM Rush
• The Ultimate Guide to Amazon PPC Advertising, The AdStage Blog
• Unlocking PPC Revenue Growth with CRMs, The AdStage Blog
• URLs, Crawling, and PageRank; Fundamentals of SEO, State of Digital