More frequently than not, B2B commerce buyers are vetting sellers based not only on product specifications, pricing, and other traditional factors but also on the digital experiences they deliver. Failing to adapt to these rising customer expectations can be costly.
Deloitte Digital conducted a study of more than 500 B2B executives at U.S. companies and discovered that 77% of B2B executives agree that digital transformation is critical to their company’s success.
Join experts from Deloitte Digital, who unveil the research findings and highlight the four trends that lead to stronger customer relationships all around: higher satisfaction, stronger spending, better retention and deeper trust.
Learn more by registering and attending “4 B2B Selling Trends to Catapult You Ahead of the Competition,” presented by Deloitte.
Click here to view more Search Engine Land webinars.
Contributing authors are invited to create content for Search Engine Land and are chosen for their expertise and contribution to the search community. Our contributors work under the oversight of the editorial staff and contributions are checked for quality and relevance to our readers. The opinions they express are their own.
