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Friday, October 22, 2021

Forecasting paid search spend and revenue

What’s the key to growing sales, revenue, and profit in the upcoming year? It’s not automated campaigns or increased ad budgets. The real secret is learning from this year’s ad performance – and applying that knowledge to next year!

In this e-book, Omnitail walks you through completing a sales and spend forecast using a square root model, to help you measure the impact of your ad spend on your overall revenue. You’ll also discover your ideal contribution margin, and even the level of adjustment required to achieve that ideal – so you can make the changes needed to grow your business in 2021.

Visit Digital Marketing Depot to download “Forecasting Paid Search Spend & Sales with a Square Root Model.

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