PPC Discussions confirms via Traffick’s interview that Google is really testing displaying some of the quality score values to AdWords advertisers. Rumors started back when PPC Discussions found a DigitalPoint Forums discussion thread mentioning that a particular advertiser was told Google will be testing this. It appears that based on Andrew Goodman’s interview with Nick Fox, that this is indeed going to be tested. FYI – Yahoo already shows quality score factors in Panama to the advertiser. The question all PPC engines live with is just how much to show to the advertiser.
