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Friday, December 8, 2023

Paid Search: New Column From Search Engine Land

Our newest Search Engine Land column, Paid Search, launches today. As the title suggests, Paid Search will focus on issues and tactics for marketers using sponsored search listings.

Today’s debut features Andrew Goodman with an entertaining riff called Paid Search Back-Checks, Slays Dragons, Asks for Little in Return.

Opinions expressed in this article are those of the guest author and not necessarily Search Engine Land. Staff authors are listed here.

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