SearchCap: The Day In Search, April 4, 2007

By Fox News

April 4, 2007

0

52

Below is what happened in search today, as reported on
Search Engine Land and from other
places across the web:

From Search Engine Land:

Q&A With
Garrett Camp, Founder & Chief Architect, StumbleUpon
Search engines are great tools to help you find things you suspect exist on
the web, but they leave a lot to be desired when it comes to discovering the
unexpected or unknown. Sure, you may find something really cool after doing
the result-page/back-button tango for a while, but…
Four Steps To
Better Business Leads From Search
So you got a click on your PPC ad. Now what do you do? The job of the B2B
search marketer is only beginning when a prospect clicks. As MarketingSherpa
points out, the decision to click is microscopically unimportant compared to
all the things you are asking from a…
Thailand Blocks
YouTube Over Video Insult To King
First Brazil blocked YouTube over a celebrity sex video. Then Turkey blocked
YouTube over a video said to be insulting to country founder Mustafa Kemal
Ataturk. Now it’s Thailand’s turn. YouTube is now blocked in Thailand after
the service apparently failed to remove a video clip deemed insulting to
the…
Google Desktop
Now Out For Mac
Want Google Desktop for the Mac? More than two years after it was released for
the PC, it’s finally available for the Mac, says Google. And here’s what Mac
folks are saying about it on Techmeme….
Zillow Adds New
Community Features
Property search site Zillow is helping to lead a wave of innovation and
development in the real estate vertical. This morning the site announced a
range of new features including "Home Q&A," which allows people to ask
questions about properties and neighborhoods, and "EZ Ads," which allows
agents and others…
Tips On Knowing
Whom & What To Trust
I’m an avid reader of Aaron Wall at SEO Book, because he always has great
insight. Questioning the Legitimacy and Authenticity of Internet Marketing
Advice & Sources from Aaron out today is an especially good read that I’d
recommend to anyone trying to understand what to trust, and what not,…
Google Book
Search And Libraries: An Overview
Via Google Librarian Central, Information Today has an informative overview
called Google book search, libraries and their digital copies. It is written
from the perspective of librarians Jill Grogg and Beth Ashmore. The entire
article is worth reading, but I think it’s also worth highlighting a few of
the important…
Google Website
Optimizer Now Available, But Is It Cloaking?
Google Website Optimizer, a tool that allows you to easily test different page
layouts, is now available to anyone with an AdWords account. Previously, it
had been out in limited beta since last October. It remains unclear whether
using the tool would be considered cloaking, which is against Google’s
webmaster…
Call For Search
Engine Land Columnists
If you’ve been a regular here at Search Engine Land, you know we’ve launched a
bunch of columns over the past month or so. We have more in the works, and if
you’d like to be considered as a potential contributor, read on. Specifically,
I’m looking for columnists who are…
Follow Search
Engine Land On Twitter
Want to get updated about news from Search Engine Land via Twitter? We have an
account there, sengineland. Why not searchengineland? Too long a username,
sadly. Anyway, visit that page, and if you’re logged in, use the "add
sengineland" link in the white "Actions" box on the right-hand side of…