Below is what happened in search today, as reported on
Search Engine Land and from other
places across the web:
From Search Engine Land:
- SEMPO Board Of
Directors Nominations Open
SEMPO, the Search Engine Marketing Professional Organization, sends word that
the organization has opened nominations for the 2007-2008 Board Of Directors
election. Any SEMPO member can nominate another member or themselves through
next Thursday, January 18, by 5pm Eastern. Nominations are accepted via email,
through the member login section of the SEMPO web site. Actual elections will
happen in mid-March. Here are the key dates that SEMPO sent me covering the
process: January 8th through 18th, nominations for board candidates are
accepted January 25th all confirmed nominees will be announced and their bios
will be posted on the SEMPO web… - More Rounds In
The "Is SEO Overrated" Debate
The "Is SEO Overrated Or Rocket Science" debate continues. Sigh. OK, I give
up. I guess we have to have this every two or three years. All the arguments
I’m reading, I’ve read (or made before). But maybe that’s healthy in an
industry where you always have new people coming in. I’ll give you the rundown
on the latest leaders that are weighing in. And yes, it will be a kick-butt
debate I’m also going to do for our first Search Marketing Expo this June.
Kevin, Todd, Greg, Mike, Jeremy: I’ll be coming for you and others! For now,
let’s… - January 2007
Update On Google Indexing & Ranking Issues
Google’s Matt Cutts has issued a weather report on Google indexing and ranking
issues, which I’ll get into below. In addition, I’ll recap a number of Google
concerns that I’ve noted over the past two or three weeks. I’ve been saving
these to follow up on when I’m out at Google later this month. I’m meeting up
with Matt and others from the search quality team in Mountain View, then with
Vanessa Fox and others from Google Webmaster Central up in the Kirkland /
Seattle office. So expect to hear back. And if you’ve got things you’d like me
to… - Zuula Meta
Search Engine
Zuula is a multi/meta search engine that I noticed the other day. It provides
access to search engines in the areas of Web, News, Images, Blogs and Jobs. It
takes results from various different engines in each category, but mainly uses
Google, Yahoo, Ask, and MSN. It works in a similar fashion to engines such as
TurboScout, which is to say that it displays results from one search engine,
searchers click on another engine tab and it displays results from that one
and so on. It has a ‘recent search’ function, a few advanced search features
(such as limiting to… - Search Engine
Land: Top Stories & Stats, Jan. 10, 2007
Back again with a daily stats and traffic review for Search Engine Land. When
I did the first one yesterday, I warned this wouldn’t be a daily activity. But
we had another record traffic day, including making the Delicious home page.
That’s going to make for some nice comparison to Digg traffic for a future
post. In the meantime, here’s are the top stories yesterday on Search Engine
Land and what drove traffic to them, as well as some tips on Google Analytics
and analytics from FeedBurner…. - A Search Engine
For Geriatrics
Attention all you over-50 types: The folks behind new search engine Cranky.com
think they’ve got just what you need to avoid search rage and information
overload. The new service, which is really a select directory of 5,000 sites
most popular among users 45 and older, simplifies search results by only
presenting you four links and specially created annotations, along with ads
served by partner Ask.com. Like many new search services cropping up these
days, there’s also a social component, with "member" ratings and reviews. More
coverage at CNN’s Tired of Google and Yahoo? Try Cranky.com, the AP’s New
Search Engine… - The Social Side
Of Trustrank
A newly published patent application from Yahoo, Using community annotations
as anchortext, provides a hint at some of the research and work that Yahoo is
doing to incorporate user created tags, annotations, bookmarks, and social
profiles into the way that they index and organize information, and rank that
information. Danny asked me if I would mention a recent SEO by the Sea post
here, where I went into some depth on the processes described in that
document. It is at Social Trustrank and User Annotations as Anchor Text. One
of the most interesting aspects the patent covers is how trustrank…
Search News Headlines From Elsewhere:
-
Charts for Google Spreadsheets, Google Operating System - The
Panama Moniker Sticks, Traffick
Appropriate Discoverability, Skrentablog-
Quality Score, AdWords Quirk In Delivery, Search Engine Watch Blog - What
Google Might Do to Be Really Evil/ Good, Google Blogoscoped
Yahoo COO Exercises Options (AP via Yahoo! Finance)-
MSNDude Still Missing, Webmasters Think He Was Replaced By MSNBot, Search
Engine Roundtable - Firms
Fret as Office E-Mail Jumps Security Walls, New York Times - Podcast: Update On
Google Indexing Issues; Debate Continues On SEO & More, Daily SearchCast
Typing Trumps Pointing, Skrentablog
Extreme Local Search Optimization Tactics, Natural Search Blog-
Microsoft Live Analytics Enters Alpha Stage, Search Engine Watch Blog -
Google Adsense Team Sends Invitations To Webmasters To Help Optimize Ads,
Search Engine Roundtable - The Robot Ate My
Web Page…, Yahoo Search Marketing Blog - Google
gives Kansas Education Service Center the finger too, Googling Google -
Building Blog Traffic By Commenting, Marketing Pilgrim -
Keyword Discovery Updates Features, Online Marketing Blog - SEM’s
Seven-Year Itch, Part One, MediaPost - Questions for
StumbleUpon: What Would You Ask Their Co-Founder?, Search Engine Journal -
Gooogie, Phil Bradley -
Google irks Web site owners over malware alerts, InfoWorld -
Google Earth 4 Released Out Of Beta, InsideGoogle -
Search Engine Relationship Chart, Phil Bradley - UPDATE on Cisco’s iPhone Trademark,
Official Cisco Blog -
Free Advertising on TechCrunch with MyBlogLog Flaw, Solo SEO - MyBlogLog
Got Spammed (and so did we), TechCrunch -
Google tops brand-popularity poll, ZDNet UK - Social
Features Key to Yahoo Local, SearchDay - The
SBS Interview: Andrew Goodman, Small Business SEM - Neil
Gaiman’s son coming to Google, Matt Cutts - Our
top 10 of 2006, Inside AdWords Blog -
ShoeMoney Search Engine Ranking Script Remastered, ShoeMoney - The
Latest Pay-For-Digg Email, The Mu Life
Statistics For Domains Banned From Digg – Part 1, The Mu Life-
Yahoo Photos working again after weekend problems, News.com - Unequivocal Proof
of Effective SEO & Marketing Techniques, SEO Book - Yahoo Personalized Search
Stream Queue, SEO By The Sea - Top
Google Custom Search Engines, Google Blogoscoped -
The SEM Search Engine, Out Of My Gord - Weird
Google AdWords Layout, Google Blogoscoped