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SearchCap: The Day In Search, September 19, 2007

Below is what happened in search today, as reported on
Search Engine Land and from other
places across the web.

From Search Engine Land:

  • Spock: People Search With A Man + Machine Approach
    Last week, I wrote about the overall people search landscape, which, while not new, has been recently expanding and making full use of all that is shiny Web 2.0. Spock is the latest of these services to leverage social networks, intelligent web crawling, and community involvement. Spock launched in private…

  • Digg To Get Truly “Social” With Major Update Today
    At some point today, Digg will be rolling out a massive update to help users of its service connect more and to basically become more social. As BusinessWeek reports these changes “might seem more at home on Facebook or MySpace than on a web site where users post links to…

  • Why I’m Bullish On Mobile Search
    I am a strong believer in the future of mobile search or what I prefer to call mobile access to information. This takes into account not only what we think of search today but also audio, video, text messaging, location based info, and more. This article is part of…

  • Google Presentations Security Issue Leaked Email Addresses
    Nathan Weinberg reports that Google fixed a security issue with the new Google Presentations, which leaked user email addresses to the public. What happened was that when webmasters tried to embed presentations into their web pages, it would then log people into Google Talk via their Google Account. After they…

  • Google Uses Outdoor Billboards To Promote Goog411
    Photo by Mike Blumenthal. Used with permission. Mike Blumenthal took a picture of a billboard ad in upstate New York for Google’s free directory assistance alternative, Goog411. This is interesting and amusing for a number of reasons….

  • Weird Results At Google Being Reported
    AltaVista is now in the top search results for a Google search on SEO? And what’s with all these Chinese pages suddenly showing up. Folks are noting that Google’s results have suddenly seemed to have gotten funky….

  • Reuters Introduces Video People Search
    Google Operating System reports on a new video search engine from Reuters that uses face recognition technology developed by Viewdle to find people in videos. Riya, which became, Like, uses similar “visual search” technology applied to product search. The Reuters engine only yields Reuters video results — at least for…

  • Live.com Gets New Home Page Ahead Of “Searchification” Next Week
    Next week, Microsoft takes a page from the Google Searchology Day book and is planning a special day of its own to talk about its search efforts. Called Searchification, Microsoft has invited a number of bloggers and journalists for the event next week, on September 26. But Microsoft apparently can’t…

  • Google Hires NY Ad Exec To Lead New ‘Creative Lab Unit’
    Both the Wall Street Journal and AdAge are reporting this morning that Google has hired Ogilvy & Mather’s Andy Berndt to run a new New York-based group it’s calling the “Creative Lab Unit.” The Wall Street Journal article says the unit “will look for more creative ways Google products can…

  • Turf Wars: How Aggregator Search Results Can Affect Your Brand
    Are you a marketer looking for additional online sales outlets? If so, you’re probably considering partnering with aggregation sites as they have proven to be a highly effective solution for many marketers. However, keep in mind that partnering with such sites is not risk free. Doing so can both…

  • Google: Got A “Bad” Site? Then All Your Landing Pages Might Be Poor Quality
    The Inside AdWords blog has provided more detail into what makes for a low landing page quality score. Google also said they will now not pre-announce all quality score algorithm changes prior to implementation. In fact, Google details which types of sites can cause all your landing pages to be…

  • The Pros And Cons Of Mobile Marketing
    Managing a mobile marketing campaign can be a challenge because there are many different entities contributing to a successful campaign. At minimum, we have the carriers, advertisers, and consumers. But in the background, we have third-party technology companies like Enpocket, ThirdScreen and Quattro; not to mention industry organizations like…

  • B2B Search Tips: Writing Killer Ads
    One of the most fundamental elements of any successful B2B advertising campaign is the ad itself… The message… The copy. I’ve found that writing great ads really comes down to five simple principles:…

  • Google Expands Google Gadget Ads For Advertisers Beta
    Google has announced they are expanding Gadget Ads Beta to AdWords advertisers worldwide. Before now, Gadget Ads was a very limited beta, but now, Google is expanding this program to more advertisers. Google Gadget Ads are interactive ads that contain rich media capabilities. Gadget Ads can contain data feeds, images,…

  • Podcast: SMX Local & Mobile Preview
    Want to understand more about all that’s happening in the local and mobile search space? That’s what our SMX Local & Mobile conference on Oct. 1 & 2 in Denver is all about! To give you a preview of what will be covered, Search Engine Land executive editor Chris…

Search News From Around The Web:

Applications & Portal Features

Business Issues

Local, Maps & Mobile

Link Building

Paid Search & Contextual


SEM Industry


Social Media

Video, Music & Image Search

Web Analytics

Other Items

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