universo-virtual.com

buytrendz.net

thisforall.net

benchpressgains.com

qthzb.com

mindhunter9.com

dwjqp1.com

secure-signup.net

ahaayy.com

soxtry.com

tressesindia.com

puresybian.com

krpano-chs.com

cre8workshop.com

hdkino.org

peixun021.com

qz786.com

utahperformingartscenter.org

maw-pr.com

zaaksen.com

ypxsptbfd7.com

worldqrmconference.com

shangyuwh.com

eejssdfsdfdfjsd.com

playminecraftfreeonline.com

trekvietnamtour.com

your-business-articles.com

essaywritingservice10.com

hindusamaaj.com

joggingvideo.com

wandercoups.com

onlinenewsofindia.com

worldgraphic-team.com

bnsrz.com

wormblaster.net

tongchengchuyange0004.com

internetknowing.com

breachurch.com

peachesnginburlesque.com

dataarchitectoo.com

clientfunnelformula.com

30pps.com

cherylroll.com

ks2252.com

webmanicura.com

osostore.com

softsmob.com

sofietsshotel.com

facetorch.com

nylawyerreview.com

apapromotions.com

shareparelli.com

goeaglepointe.com

thegreenmanpubphuket.com

karotorossian.com

publicsensor.com

taiwandefence.com

epcsur.com

odskc.com

inzziln.info

leaiiln.info

cq-oa.com

dqtianshun.com

southstills.com

tvtv98.com

thewellington-hotel.com

bccaipiao.com

colectoresindustrialesgs.com

shenanddcg.com

capriartfilmfestival.com

replicabreitlingsale.com

thaiamarinnewtoncorner.com

gkmcww.com

mbnkbj.com

andrewbrennandesign.com

cod54.com

luobinzhang.com

bartoysdirect.com

taquerialoscompadresdc.com

aaoodln.info

amcckln.info

drvrnln.info

dwabmln.info

fcsjoln.info

hlonxln.info

kcmeiln.info

kplrrln.info

fatcatoons.com

91guoys.com

signupforfreehosting.com

faithfirst.net

zjyc28.com

tongchengjinyeyouyue0004.com

nhuan6.com

oldgardensflowers.com

lightupthefloor.com

bahamamamas-stjohns.com

ly2818.com

905onthebay.com

fonemenu.com

notanothermovie.com

ukrainehighclassescort.com

meincmagazine.com

av-5858.com

yallerdawg.com

donkeythemovie.com

corporatehospitalitygroup.com

boboyy88.com

miteinander-lernen.com

dannayconsulting.com

officialtomsshoesoutletstore.com

forsale-amoxil-amoxicillin.net

generictadalafil-canada.net

guitarlessonseastlondon.com

lesliesrestaurants.com

mattyno9.com

nri-homeloans.com

rtgvisas-qatar.com

salbutamolventolinonline.net

sportsinjuries.info

topsedu.xyz

xmxm7.com

x332.xyz

sportstrainingblog.com

autopartspares.com

readguy.net

soniasegreto.com

bobbygdavis.com

wedsna.com

rgkntk.com

bkkmarketplace.com

zxqcwx.com

breakupprogram.com

boxcardc.com

unblockyoutubeindonesia.com

fabulousbookmark.com

beat-the.com

guatemala-sailfishing-vacations-charters.com

magie-marketing.com

kingstonliteracy.com

guitaraffinity.com

eurelookinggoodapparel.com

howtolosecheekfat.net

marioncma.org

oliviadavismusic.com

shantelcampbellrealestate.com

shopleborn13.com

topindiafree.com

v-visitors.net

qazwsxedcokmijn.com

parabis.net

terriesandelin.com

luxuryhomme.com

studyexpanse.com

ronoom.com

djjky.com

053hh.com

originbluei.com

baucishotel.com

33kkn.com

intrinsiqresearch.com

mariaescort-kiev.com

mymaguk.com

sponsored4u.com

crimsonclass.com

bataillenavale.com

searchtile.com

ze-stribrnych-struh.com

zenithalhype.com

modalpkv.com

bouisset-lafforgue.com

useupload.com

37r.net

autoankauf-muenster.com

bantinbongda.net

bilgius.com

brabustermagazine.com

indigrow.org

miicrosofts.net

mysmiletravel.com

selinasims.com

spellcubesapp.com

usa-faction.com

snn01.com

hope-kelley.com

bancodeprofissionais.com

zjccp99.com

liturgycreator.com

weedsmj.com

majorelenco.com

colcollect.com

androidnews-jp.com

hypoallergenicdogsnames.com

dailyupdatez.com

foodphotographyreviews.com

cricutcom-setup.com

chprowebdesign.com

katyrealty-kanepa.com

tasramar.com

bilgipinari.org

four-am.com

indiarepublicday.com

inquick-enbooks.com

iracmpi.com

kakaschoenen.com

lsm99flash.com

nana1255.com

ngen-niagara.com

technwzs.com

virtualonlinecasino1345.com

wallpapertop.net

nova-click.com

abeautifulcrazylife.com

diggmobile.com

denochemexicana.com

eventhalfkg.com

medcon-taiwan.com

life-himawari.com

myriamshomes.com

nightmarevue.com

allstarsru.com

bestofthebuckeyestate.com

bestofthefirststate.com

bestwireless7.com

declarationintermittent.com

findhereall.com

jingyou888.com

lsm99deal.com

lsm99galaxy.com

moozatech.com

nuagh.com

patliyo.com

philomenamagikz.net

rckouba.net

saturnunipessoallda.com

tallahasseefrolics.com

thematurehardcore.net

totalenvironment-inthatquietearth.com

velislavakaymakanova.com

vermontenergetic.com

sizam-design.com

kakakpintar.com

begorgeouslady.com

1800birks4u.com

2wheelstogo.com

6strip4you.com

bigdata-world.net

emailandco.net

gacapal.com

jharpost.com

krishnaastro.com

lsm99credit.com

mascalzonicampani.com

sitemapxml.org

thecityslums.net

topagh.com

flairnetwebdesign.com

bangkaeair.com

beneventocoupon.com

noternet.org

oqtive.com

smilebrightrx.com

decollage-etiquette.com

1millionbestdownloads.com

7658.info

bidbass.com

devlopworldtech.com

digitalmarketingrajkot.com

fluginfo.net

naqlafshk.com

passion-decouverte.com

playsirius.com

spacceleratorintl.com

stikyballs.com

top10way.com

yokidsyogurt.com

zszyhl.com

16firthcrescent.com

abogadolaboralistamd.com

apk2wap.com

aromacremeria.com

banparacard.com

bosmanraws.com

businessproviderblog.com

caltonosa.com

calvaryrevivalchurch.org

chastenedsoulwithabrokenheart.com

cheminotsgardcevennes.com

cooksspot.com

cqxzpt.com

deesywig.com

deltacartoonmaps.com

despixelsetdeshommes.com

duocoracaobrasileiro.com

fareshopbd.com

goodpainspills.com

kobisitecdn.com

makaigoods.com

mgs1454.com

piccadillyresidences.com

radiolaondafresca.com

rubendorf.com

searchengineimprov.com

sellmyhrvahome.com

shugahouseessentials.com

sonihullquad.com

subtractkilos.com

valeriekelmansky.com

vipasdigitalmarketing.com

voolivrerj.com

zeelonggroup.com

1015southrockhill.com

10x10b.com

111-online-casinos.com

191cb.com

3665arpentunitd.com

aitesonics.com

bag-shokunin.com

brightotech.com

communication-digitale-services.com

covoakland.org

dariaprimapack.com

freefortniteaccountss.com

gatebizglobal.com

global1entertainmentnews.com

greatytene.com

hiroshiwakita.com

iktodaypk.com

jahatsakong.com

meadowbrookgolfgroup.com

newsbharati.net

platinumstudiosdesign.com

slotxogamesplay.com

strikestaruk.com

trucosdefortnite.com

ufabetrune.com

weddedtowhitmore.com

12940brycecanyonunitb.com

1311dietrichoaks.com

2monarchtraceunit303.com

601legendhill.com

850elaine.com

adieusolasomade.com

andora-ke.com

bestslotxogames.com

cannagomcallen.com

endlesslyhot.com

iestpjva.com

ouqprint.com

pwmaplefest.com

qtylmr.com

rb88betting.com

buscadogues.com

1007macfm.com

born-wild.com

growthinvests.com

promocode-casino.com

proyectogalgoargentina.com

wbthompson-art.com

whitemountainwheels.com

7thavehvl.com

developmethis.com

funkydogbowties.com

travelodgegrandjunction.com

gao-town.com

globalmarketsuite.com

blogshippo.com

hdbka.com

proboards67.com

outletonline-michaelkors.com

kalkis-research.com

thuthuatit.net

buckcash.com

hollistercanada.com

docterror.com

asadart.com

vmayke.org

erwincomputers.com

dirimart.org

okkii.com

loteriasdecehegin.com

mountanalog.com

healingtaobritain.com

ttxmonitor.com

bamthemes.com

nwordpress.com

11bolabonanza.com

avgo.top

How ChatGPT can help you create content for SEO - SEO
Wednesday, June 18, 2025
spot_img

Top 5 This Week

Related Posts

How ChatGPT can help you create content for SEO

ChatGPT is top of mind for many people in the content creation and SEO spaces – and even seems to be a developing obsession inspiration to Google itself.

The biggest question for SEOs and people trying to create content to drive traffic from search engines is obviously:

How can ChatGPT help create content for SEO?

ChatGPT performs a few specific functions that can help you with content creation for SEO like:

  • Writing whole SEO-focused blog posts, articles, and landing pages.
  • Generating research you can use in SEO-focused content.
  • Performing specific SEO tasks to support your content creation, like keyword research or content clustering.
  • Creating embeddable elements and enhancements within your content to make the articles better and more linkable.

Sounds good, right?

The flip side is that while ChatGPT can be incredibly useful in some SEO content creation scenarios, it can also introduce risks for your sites. (Not to mention, it is still quite bad at several tasks.)

This article will walk you through some functions you can use to help you create content for SEO, alert you to some of the risks associated with some of them and discuss the areas where you might be better suited to use a different tool for the job.

Writing blog posts with ChatGPT

ChatGPT can write entire blog posts in a few minutes (and is not super humble about it if the output it generated is any indication): 

chatgpt-write-blog-postchatgpt-write-blog-post

Google has said their primary concern is whether AI content is “helpful” and that all their guidelines and recent updates (including E-E-A-T) will apply to AI content.

They recently wrote about this again, explicitly saying there is no “ban” on AI-generated content in Google search results.

As with many things in SEO, if your question is “does AI content work” the answer is really “it depends.”

If you have a very authoritative site like Bankrate or CNET, there might be a class of topics where AI content can rank very well, potentially even with minimal editing.

If you’re an independent publisher cranking out thousands of AI-generated blog posts, or you’re just a less authoritative site pushing out lots of AI content, you may not be so lucky (see Mark Williams-Cook’s example in the first comment here):

As you can see his graph was moving up and to the right for a while (until it wasn’t). 

If you’re running a business, you also have to worry about the accuracy of ChatGPT’s content, as you would with in-house or freelance writers.

There are many things that it just gets wrong, as the tool itself will admit:

chatgpt-inaccurate-informationchatgpt-inaccurate-information

So whether you can run with intact ChatGPT content is a question of what you’re trying to accomplish and your risk threshold.

Creating subsections, meta descriptions and short content blocks

While you want to be careful with the amount of content you let ChatGPT run wild on, you can do a few things to make the content it produces more useful:

  • Specific prompts: Give very specific prompts about the angle you want the tool to take.
  • Training data: Feed it a paragraph from your writing or a writer you want it to emulate to improve the writing style.
  • Limit volume: By limiting the amount of content you’re expecting you can be more likely to get the right output

Instead of asking ChatGPT to run off and write an entire article, we can give it a paragraph from our writing and then ask it to write something highly specific to create a usable paragraph:

chatgpt-paragraphchatgpt-paragraph

Additional things you can task ChatGPT with along these lines include:

  • Product descriptions: This is once you feed the basic information about the product. Remember, ChatGPT can’t crawl the web and give you info about a product, and the information it does have may be outdated.
  • Content or source summaries: You can summarize (and link to) a blog post, research paper, etc.
  • Sources and resources: You can ask ChatGPT to create a list of books your readers would like or a list of great sources (although again be careful to vet any web-based sources the tool is generating for you).

Creating outlines of blog posts

Chatgpt Blog Post OutlinesChatgpt Blog Post Outlines

Now we may be getting closer to a relatively safe function for ChatGPT, more of a writing assistant than an author of whole articles.

If you’re creating SEO-focused content, this won’t perform the function of tools like Clearscope, Market Muse, Content Harmony or similar which generate content briefs and outlines focused specifically on optimizing the article for search rankings.

That said, having ChatGPT generate an outline can give you some good ideas and jumpstart your article drafts.

Lists of stats

List of statsList of stats

Again it’s important to stress that the information you get from AI tools like ChatGPT can frequently be wrong or misleading, but you can use the tool as a research assistant to quickly generate a big list of stats for you. 

Rewriting and editing content

As you’ve already seen above ChatGPT lets some inaccuracies slip through and may not be replacing thorough human editors any time soon, but the tool can help clean up certain elements in your article.

Some examples are below.

Shortening paragraphs

If you’re looking to stick to short paragraphs and edit content to be more scannable, you can ask ChatGPT to break up your paragraphs for you:

ChatGPT-edit-blog-postChatGPT-edit-blog-post

Adding subheadings to an article

To further improve your article’s scannability, you can also have ChatGPT create sub-headings for your content. You have to be very specific in your prompts here, or you’ll end up with just an outline.

Here is the prompt that worked for me:

ChatGPT - subheadingsChatGPT - subheadings

Focusing your content

You can also ask the tool to better focus your first paragraph on what a searcher is looking for to help with engagement when a visitor first lands on a page:

Rewrite introductionRewrite introduction

Get the daily newsletter search marketers rely on.


See terms.


Creating free tools

I was very excited about using ChatGPT to generate code for me. People are allegedly using the tool to take on work as a developer, so I thought it would be a great opportunity to build free tools to help improve content quality and engagement and to use in link outreach.

I tried creating a free calculator widget starting with a super simple prompt:

ChatGPT-codeChatGPT-code

I grabbed the initial code output and put it right into a blog post, and the output was pretty promising.

ChatGPT-generated-calculatorChatGPT-generated-calculator

Not very pretty and the math is obviously wrong, but it’s a start. Next, I added another prompt:

ChatGPT code for calculatorChatGPT code for calculator

And had another update with some improvements.

ChatGPT-calculate-savingsChatGPT-calculate-savings

I had to play with additional prompts to tweak the background and get the calculation right, but here is the final version.

AI writing calculatorAI writing calculator

You can test the tool with different inputs live on our site here.

With enough patience, there are likely different kinds of widgets you could get ChatGPT to build for you, like:

  • Forms.
  • Simple applications. 
  • Tables.
  • Simple plugins.

You may be able to have it clean up code or troubleshoot issues with code that’s already written as well.

Creating data visualizations and infographics

Like with lists of stats, you can delegate digging up relevant statistics to ChatGPT and then use those in an infographic.

I thought it might be interesting to see if ChatGPT could help me create a graphic using its sister tool DALL-E (kind of like that time Google Home talked to Alexa), and asked it for a prompt:

Creating data visualizations and infographicsCreating data visualizations and infographics

Unfortunately, DALL-E currently seems to be unable to render English text in images:

Dall-EDall-E

(And Canva’s image AI tool had similar issues, so for the time being you’ll need to port your data over to a tool and create the infographic manually.)

Content clustering and keyword research

If you have your own process for creating topic clusters and researching keywords based on SEO-focused data, you may not want to rely on ChatGPT for these tasks entirely. 

That said you can use the tool for brainstorming:

ChatGPT big list of keywordsChatGPT big list of keywords

To get more keyword ideas from different angles, try asking:

  • For a glossary of terms related to your topic.
  • For high-level concepts related to your topic.
  • For categories related to your niche or subtopics related to your topic.
  • Questions a person interested in your niche would ask.

You can also ask the tool for “popularity scores” for terms, but as ChatGPT will tell you it can’t access current search data so be sure to cross-check with your favorite keyword tool.

And can also use it to break out lists of terms into simple clusters:

Keyword clusters related to AI writingKeyword clusters related to AI writing

You can also try different groupings like clustering by intent or terms containing the same words.

Keep in mind that currently, you can only input 4,096 characters into the ChatGPT chatbox. There’s a limit to how many terms you can submit to be clustered, and again these won’t be clustered based on any SEO-focused data.

Outreach assistant

In addition to your content creation efforts, ChatGPT can help you with various content promotion tasks. You can use the tool to create a list of blog posts:

ChatGPT - Best blogs on AI writingChatGPT - Best blogs on AI writing

And it can even come up with blog topics for specific sites and write your outreach emails. 

Again, remember that the data the tool is trained on isn’t up to date, so some of the ideas it generates may be things the blog has written about since training data was collected for ChatGPT.

Get creative and master your prompts

In this article, we’ve run through some general areas where ChatGPT can help with content creation for SEO. As the platform improves, the list will continually grow as well.

A good approach is to think about the things that ChatGPT is good at (and the things that it’s not) and how those can help you in your day-to-day efforts.

I try to think of ChatGPT more as a writing and research assistant than an “AI content creator.”

With that mindset, think of using the tool as if creating an SOP or delegating a task to a person. You have to:

  • Make sure the task is fit for the person’s skill set.
  • Describe what you want clearly.
  • Clarify what exactly you want if what you get back isn’t what you expected.

AI is becoming an increasingly important part of many marketing toolsets. Lots of tools content creators use frequently like Canva, Notion, and others have added AI tools into their offerings.

As such, getting more familiar with how prompts work – including the types of prompts that AI tools struggle with and how to get a task back on the rails after your prompt has returned an output you didn’t want – is vital for a more efficient AI-powered content creation process.


Contributing authors are invited to create content for Search Engine Land and are chosen for their expertise and contribution to the search community. Our contributors work under the oversight of the editorial staff and contributions are checked for quality and relevance to our readers. The opinions they express are their own.


Popular Articles